Americas

Europe

Greater China

Japan

Rest of Asia Pacific

Net Sales by Geography

Revenue segments as reported by the company.

iPhone

iPad

Services

Other

Revenue Segments

Gross Profit, Operating Income, and Net Income as a percentage of Revenue

Gross Margin

Operating Margin

Profit Margin

Margins

An operating expense is an expense a business incurs through its normal business operations. Often abbreviated as OPEX.

SG&A

Operating Expenses

Year over year growth in Revenue and Operating Expenses.

Revenue Y/Y

OpEx Y/Y

Growth

Shares outstanding refer to a company's stock currently held by all its shareholders, including share blocks held by institutional investors and restricted shares owned by the company's officers and insiders.

Outstanding Shares

Market Cap

Also known as Price/Sales Ratio. Calculated using Average market cap for the quarter / Annualized quarterly revenue.

Revenue Multiple

Apple

Apple Music is a music and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing, curated playlists. The service also includes the Internet radio station Beats 1, that broadcasts live to over 100 countries 24 hours a day. The service was announced on June 8, 2015, and launched on June 30, 2015 in over 100 countries worldwide. New subscribers get a three-month free trial period before the service becomes paid-only.

Apple Music

Apple Watch is a line of smartwatches designed, developed, and marketed by Apple Inc. It incorporates fitness tracking and health-oriented capabilities with integration with iOS and other Apple products and services.

Apple Watch

Apple TV is a digital media player and microconsole developed and sold by Apple Inc. It is a small network appliance and entertainment device that can receive digital data from a number of sources and stream it to a capable television.

Apple TV

Beats by Dr. Dre (Beats) is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of premium consumer headphones, earphones and speakers, Beats has introduced an entirely new generation to the possibilities of premium sound entertainment. The brand’s continued success helps bring the energy, emotion and excitement of playback in the recording studio back to the listening experience for music lovers worldwide. Beats was acquired by Apple Inc. in July 2014.

Beats by Dre

Shazam Entertainment Ltd. is a British app development company that created an app that can identify music, movies, advertising, and television shows, based on a short sample played and using the microphone on the device. On December 11, 2017, the company was bought by Apple Inc.The software is available for Android, macOS, iOS, watchOS and tvOS. Shazam Entertainment Limited was founded in 1999 by Chris Barton, Philip Inghelbrecht, Avery Wang, and Dhiraj Mukherjee.

Shazam

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Earnings data Q2 2021

Earnings data Q3 2021

Earnings data Q4 2021

Earnings data Q1 2022

Earnings data Q2 2022

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Earnings data Q4 2022

Earnings data Q1 2023

Earnings data Q2 2023

Earnings data Q3 2023

Earnings data Q4 2023

Earnings data Q1 2024

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Earnings data Q3 2024

Earnings data Q4 2024

Earnings data Q1 2025

Apple reports record revenue, Services shine amidst challenges and opportunities

Apple's Q1 2023 performance was marked by record revenue, strong Services growth, and challenges in iPhone and Mac sales.
The company's commitment to innovation, customer loyalty, and market expansion positions it well for future growth.
Despite industry challenges, Apple's strategic focus on premium products, services, and emerging markets presents significant opportunities.

Apple reports record revenue in Q2 2023, eyes growth opportunities

Apple's Q2 2023 performance was driven by record revenue, strong Services, and iPhone sales, despite challenges in Mac and iPad segments.
The company's focus on customer satisfaction, innovation, and growth in emerging markets presents opportunities for future expansion.
Investors are monitoring Apple's growth rates closely, while the company remains optimistic about its outlook and opportunities for improvement.
Overall, Apple's performance in Q2 sets a positive tone for the June quarter, with stable gross margins and potential for growth in various segments.

Apple beats Q3 revenue expectations, eyes growth in India and AI innovation

Apple's Q3 performance exceeded expectations, driven by strong iPhone sales and record Services revenue. Challenges include anticipated revenue declines in Mac and iPad segments. Opportunities in expanding markets like India and leveraging AI for innovation.

Apple reports record Q4 earnings, eyes growth in innovation

Apple's Q4 2023 performance showcased strong revenue and profitability, driven by iPhone and Services growth.
While facing challenges in Mac and iPad revenue, Apple's focus on sustainability and innovation positions it for future success.
Opportunities lie in continued growth across product lines, technological advancements, and operational enhancements.
Overall, Apple's strategic focus on revenue diversification, sustainability, and innovation sets a solid foundation for future growth.

Apple reports record Q1 earnings, eyes growth in enterprise and China

Apple delivered a strong financial performance in Q1 2024, driven by robust iPhone sales, record services revenue, and margin expansion.
While facing challenges in certain product segments and short-term disruptions, Apple remains optimistic about growth opportunities in emerging markets and enterprise.
The company's commitment to innovation, environmental sustainability, and social impact underpins its strong brand image and customer loyalty.
With a focus on generative AI, maintaining investment levels, and expanding into new markets, Apple aims to sustain growth and profitability in the long term.

Apple reports Q2 revenue growth, faces iPhone challenges, eyes opportunities

Apple's Q2 2024 performance showcased strong revenue and EPS records, with notable growth in Services.
While facing challenges in iPhone and iPad revenue, Apple's focus on sustainability and innovation remains strong.
Opportunities in generative AI, emerging markets, and enterprise applications position Apple for future growth.
Strategies to address challenges and capitalize on strengths will be crucial for Apple's continued success in the market.

Apple reports record Q3 revenue, Services shine amid product challenges

Apple delivered a strong performance in Q3 2024, achieving record revenues and EPS, with notable growth in Services and select product categories. The company's commitment to innovation, privacy, and global expansion underpins its strategic direction.
While facing challenges in certain product segments, Apple's strengths in Services, brand reputation, and shareholder returns position it well for future opportunities. Balancing growth, innovation, and operational excellence will be key to navigating potential risks.
Overall, Apple's Q3 performance reflects a mix of successes and challenges, highlighting the need for continued strategic focus on product innovation, market expansion, and sustainable practices to drive long-term value for shareholders and customers.

Apple posts record Q4 revenue, Services shine amid challenges

Apple's Q4 2024 earnings reflect a robust performance driven by record revenue and strong growth in key product segments.
While facing challenges in certain areas, Apple's strategic strengths in Services, innovation, and content offerings position the company well for future growth.
Opportunities lie in expanding services, leveraging Apple Intelligence features, and tapping into emerging markets for sustained revenue growth.

Revenue

Cost of revenue

Gross profit

Operating expenses

Operating income

EBITDA

Net income

Earnings per share

Total assets

Current assets

Cash & equivalents

Receivables

Inventory

Non-current assets

Net PPE

Intangibles

Total liabilities

Current liabilities

Short term debt

Income tax payable

Non-current liabilities

Long-term debt

Total equity

Stockholders equity

Minority interest

Total liabilities & equity

Total debt

Net debt

Book value per share

Cash from operations

Funds from operations

Change in working capital

Cash from investing

Capital expenditure

Purchase/sale of investments

Purchase/sale of business

Other sources

Cash from financing

Change in stock

Change in debt

Cash dividends paid

Cash from other sources

Net change in cash

Free cash flow

Apple AAPL, -1.71% revealed its long-awaited iPhone 15 series during its fall “Wonderlust” product event on Tuesday, along with the latest Apple Watch. The latest line of smartphones from the tech giant will hit shelves on Sept.

How does the iPhone 15 compare to the latest Pixel and Galaxy devices?

The new line of gadgets will be available in stores Sept. 22.

Apple stock continues to slide despite splashy iPhone 15 reveal

Apple held its annual fall keynote event on Tuesday. It unveiled iPhone 15 models, including its first titanium phone, USB-C charging, new watches, and more.

The biggest news from Apple's big iPhone 15 event

Apple Inc. will phase out all plastic packaging by the end of 2024, slightly faster than it indicated earlier, and it's now selling a carbon-neutral watch, the company said Tuesday as part of its iPhone15 launch.

Apple to drop plastic packaging by end of next year; no leather cases for iPhone15

Apple announced Tuesday its new iPhone 15 lineup will feature a new USB-C charging port.

Apple will charge $29 for a USB-C adapter for your new iPhone

European regulators passed a rule requiring USB-C charging across electronic devices, forcing the change in Apple's newest iPhones.

Apple Unveils iPhone 15 With Changes to Its USB-C Charger

Apple Inc. largely kept iPhone prices the same as it rolled out its newest lineup Tuesday, though it dropped the cheapest configuration of its Pro Max version in an effective price hike on that model.

Apple unveils iPhone 15 lineup, increases base price on highest-end model for first time

The dream of carrying one power cable for all your devices is becoming a reality. But things aren't as simple as they sound.

How to Navigate Apple's Shift From Lightning to USB-C

Company dumps Lightning port, and has titanium sides and new 5x zoom for top models, plus new Apple Watch Series 9

iPhone 15 launch: Apple adopts USB-C and boasts better cameras

Apple Inc (NASDAQ: AAPL) hosted its annual product launch event today at its headquarters in Cupertino, California. The show was also livestreamed on YouTube.

Apple just launched the iPhone 15 but is that enough for its stock price?

The Dynamic Island feature is expanding to more iPhones.

Apple's iPhone 15 and 15 Plus Debut With Dynamic Island, New Colors and More

The new Apple Watch Ultra arrives only a year after the first generation and has the brightest screen of any Apple Watch.

Apple Watch Ultra 2 Is Here: The Brightest Screen Yet

Apart from bringing the USB-C port to the iPhone 15 series, Apple has also introduced the port to the AirPods Pro. The company said at the Wonderlust event today that it will sell a USB-C powered AirPods Pro 2, which will be available at $249 starting September 22.

Apple introduces USB-C to AirPods Pro too

CUPERTINO, Calif.--(BUSINESS WIRE)--Apple® today announced its first-ever carbon neutral products in the all-new Apple Watch® lineup. Innovations in design and clean energy have driven dramatic reductions in product emissions of over 75 percent for each carbon neutral Apple Watch.1 This milestone marks a major step in the company's journey toward its ambitious Apple 2030 goal to make every product carbon neutral by the end of the decade, including the entire global supply chain and the lifetime.

Apple unveils its first carbon neutral products

CUPERTINO, Calif.--(BUSINESS WIRE)--Apple® today introduced Apple Watch Ultra™ 2, bringing new features to Apple's most capable and rugged smartwatch, and achieving a significant environmental milestone. Apple Watch Ultra 2 offers all of the features users love about Ultra, plus the powerful new S9 SiP, a magical new double tap gesture, Apple's brightest display ever, expanded altitude range, on-device Siri®, Precision Finding for iPhone®, and advanced capabilities for water adventures. Apple W.

Apple unveils Apple Watch Ultra 2

CUPERTINO, Calif.--(BUSINESS WIRE)--Apple® today debuted iPhone® 15 Pro and iPhone 15 Pro Max, designed with aerospace-grade titanium that's strong yet lightweight to deliver Apple's lightest Pro models ever. The new design also features contoured edges and a customizable Action button, allowing users to personalize their iPhone experience. Powerful camera upgrades enable the equivalent of seven pro lenses with incredible image quality, including a more advanced 48MP Main camera system that now.

Apple unveils iPhone 15 Pro and iPhone 15 Pro Max

CUPERTINO, Calif.--(BUSINESS WIRE)--Apple® today announced iPhone® 15 and iPhone 15 Plus, featuring an industry-first color-infused back glass with a stunning, textured matte finish, and a new contoured edge on the aluminum enclosure. Both models feature the Dynamic Island™, and an advanced camera system designed to help users take fantastic photos of everyday moments in their lives. A powerful 48MP Main camera enables super-high-resolution photos and a new 2x Telephoto option to give users a t.

Apple debuts iPhone 15 and iPhone 15 Plus

CUPERTINO, Calif.--(BUSINESS WIRE)--Apple® today announced AirPods Pro® (2nd generation) with MagSafe® Charging (USB-C), making the world's most popular headphones even better. AirPods Pro (2nd generation) continue to revolutionize personal audio by delivering incredible sound quality, up to double the Active Noise Cancellation of their predecessor, an advanced Transparency mode, a more immersive Spatial Audio experience, and an expanded range of ear tip sizes for an even better fit. AirPods Pr.

Apple introduces new AirPods Pro (2nd generation) with USB-C charging capabilities

To nobody's surprise, Apple unveiled its latest generation of iPhones at its ‘Wonderlust' event today and while the standard iPhone 15 is still powered by Apple's A16 chip, the iPhone 15 Pro and Pro Max will run its new A17 Pro chip. The new non-pro iPhone 15s will get the existing A16 chips.

Apple launches the A17 Pro chip with a completely redesigned GPU

Investors are often enticed into “taking profits” in winning stocks, but people who sold shares of Apple or other “Magnificent Seven” stocks this year are probably falling behind the main equity indexes, wrote veteran investor Howard Marks, co-chairman of Oaktree Capital Management, in a memo to clients.

Howard Marks says good luck beating the stock market without Apple, other big winners this year

Apple made it official - the iPhone 15 models will become available for purchase soon. The tech giant announced them at its 'Wonderlust' event Tuesday.

Apple reveals its highly anticipated iPhone 15

Apple has announced its new iPhone 15 range with a USB-C charging port, ditching its lightning standard to comply with EU rules.

Apple reveals iPhone 15 with USB-C charging port

Apple's AAPL, -1.82% keynote event on Tuesday debuted several new products including the iPhone 15, and the much-anticipated Apple Watch Series 9.

New Apple Watch Series 9: cost, new features, and when it comes out

As tech enthusiasts and investors watch Apple Inc's AAPL much-anticipated Wonderlust event, there's more than just product launches to be excited about.

How To Earn $500 A Month From Apple Stock Just In Time For New Products - Apple (NASDAQ:AAPL)

The event at Apple's Cupertino, Calif., headquarters comes amid a global smartphone slump and lingering economic uncertainty, especially in China, Apple's third-largest market.

News for Apple Stock (AAPL)