Americas

Europe

Greater China

Japan

Rest of Asia Pacific

Net Sales by Geography

Revenue segments as reported by the company.

iPhone

iPad

Services

Other

Revenue Segments

Gross Profit, Operating Income, and Net Income as a percentage of Revenue

Gross Margin

Operating Margin

Profit Margin

Margins

An operating expense is an expense a business incurs through its normal business operations. Often abbreviated as OPEX.

SG&A

Operating Expenses

Year over year growth in Revenue and Operating Expenses.

Revenue Y/Y

OpEx Y/Y

Growth

Shares outstanding refer to a company's stock currently held by all its shareholders, including share blocks held by institutional investors and restricted shares owned by the company's officers and insiders.

Outstanding Shares

Market Cap

Also known as Price/Sales Ratio. Calculated using Average market cap for the quarter / Annualized quarterly revenue.

Revenue Multiple

Apple

Apple Music is a music and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing, curated playlists. The service also includes the Internet radio station Beats 1, that broadcasts live to over 100 countries 24 hours a day. The service was announced on June 8, 2015, and launched on June 30, 2015 in over 100 countries worldwide. New subscribers get a three-month free trial period before the service becomes paid-only.

Apple Music

Apple Watch is a line of smartwatches designed, developed, and marketed by Apple Inc. It incorporates fitness tracking and health-oriented capabilities with integration with iOS and other Apple products and services.

Apple Watch

Apple TV is a digital media player and microconsole developed and sold by Apple Inc. It is a small network appliance and entertainment device that can receive digital data from a number of sources and stream it to a capable television.

Apple TV

Beats by Dr. Dre (Beats) is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of premium consumer headphones, earphones and speakers, Beats has introduced an entirely new generation to the possibilities of premium sound entertainment. The brand’s continued success helps bring the energy, emotion and excitement of playback in the recording studio back to the listening experience for music lovers worldwide. Beats was acquired by Apple Inc. in July 2014.

Beats by Dre

Shazam Entertainment Ltd. is a British app development company that created an app that can identify music, movies, advertising, and television shows, based on a short sample played and using the microphone on the device. On December 11, 2017, the company was bought by Apple Inc.The software is available for Android, macOS, iOS, watchOS and tvOS. Shazam Entertainment Limited was founded in 1999 by Chris Barton, Philip Inghelbrecht, Avery Wang, and Dhiraj Mukherjee.

Shazam

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Earnings data Q2 2021

Earnings data Q3 2021

Earnings data Q4 2021

Earnings data Q1 2022

Earnings data Q2 2022

Earnings data Q3 2022

Earnings data Q4 2022

Earnings data Q1 2023

Earnings data Q2 2023

Earnings data Q3 2023

Earnings data Q4 2023

Earnings data Q1 2024

Earnings data Q2 2024

Earnings data Q3 2024

Earnings data Q4 2024

Earnings data Q1 2025

Apple reports record revenue, Services shine amidst challenges and opportunities

Apple's Q1 2023 performance was marked by record revenue, strong Services growth, and challenges in iPhone and Mac sales.
The company's commitment to innovation, customer loyalty, and market expansion positions it well for future growth.
Despite industry challenges, Apple's strategic focus on premium products, services, and emerging markets presents significant opportunities.

Apple reports record revenue in Q2 2023, eyes growth opportunities

Apple's Q2 2023 performance was driven by record revenue, strong Services, and iPhone sales, despite challenges in Mac and iPad segments.
The company's focus on customer satisfaction, innovation, and growth in emerging markets presents opportunities for future expansion.
Investors are monitoring Apple's growth rates closely, while the company remains optimistic about its outlook and opportunities for improvement.
Overall, Apple's performance in Q2 sets a positive tone for the June quarter, with stable gross margins and potential for growth in various segments.

Apple beats Q3 revenue expectations, eyes growth in India and AI innovation

Apple's Q3 performance exceeded expectations, driven by strong iPhone sales and record Services revenue. Challenges include anticipated revenue declines in Mac and iPad segments. Opportunities in expanding markets like India and leveraging AI for innovation.

Apple reports record Q4 earnings, eyes growth in innovation

Apple's Q4 2023 performance showcased strong revenue and profitability, driven by iPhone and Services growth.
While facing challenges in Mac and iPad revenue, Apple's focus on sustainability and innovation positions it for future success.
Opportunities lie in continued growth across product lines, technological advancements, and operational enhancements.
Overall, Apple's strategic focus on revenue diversification, sustainability, and innovation sets a solid foundation for future growth.

Apple reports record Q1 earnings, eyes growth in enterprise and China

Apple delivered a strong financial performance in Q1 2024, driven by robust iPhone sales, record services revenue, and margin expansion.
While facing challenges in certain product segments and short-term disruptions, Apple remains optimistic about growth opportunities in emerging markets and enterprise.
The company's commitment to innovation, environmental sustainability, and social impact underpins its strong brand image and customer loyalty.
With a focus on generative AI, maintaining investment levels, and expanding into new markets, Apple aims to sustain growth and profitability in the long term.

Apple reports Q2 revenue growth, faces iPhone challenges, eyes opportunities

Apple's Q2 2024 performance showcased strong revenue and EPS records, with notable growth in Services.
While facing challenges in iPhone and iPad revenue, Apple's focus on sustainability and innovation remains strong.
Opportunities in generative AI, emerging markets, and enterprise applications position Apple for future growth.
Strategies to address challenges and capitalize on strengths will be crucial for Apple's continued success in the market.

Apple reports record Q3 revenue, Services shine amid product challenges

Apple delivered a strong performance in Q3 2024, achieving record revenues and EPS, with notable growth in Services and select product categories. The company's commitment to innovation, privacy, and global expansion underpins its strategic direction.
While facing challenges in certain product segments, Apple's strengths in Services, brand reputation, and shareholder returns position it well for future opportunities. Balancing growth, innovation, and operational excellence will be key to navigating potential risks.
Overall, Apple's Q3 performance reflects a mix of successes and challenges, highlighting the need for continued strategic focus on product innovation, market expansion, and sustainable practices to drive long-term value for shareholders and customers.

Apple posts record Q4 revenue, Services shine amid challenges

Apple's Q4 2024 earnings reflect a robust performance driven by record revenue and strong growth in key product segments.
While facing challenges in certain areas, Apple's strategic strengths in Services, innovation, and content offerings position the company well for future growth.
Opportunities lie in expanding services, leveraging Apple Intelligence features, and tapping into emerging markets for sustained revenue growth.

Revenue

Cost of revenue

Gross profit

Operating expenses

Operating income

EBITDA

Net income

Earnings per share

Total assets

Current assets

Cash & equivalents

Receivables

Inventory

Non-current assets

Net PPE

Intangibles

Total liabilities

Current liabilities

Short term debt

Income tax payable

Non-current liabilities

Long-term debt

Total equity

Stockholders equity

Minority interest

Total liabilities & equity

Total debt

Net debt

Book value per share

Cash from operations

Funds from operations

Change in working capital

Cash from investing

Capital expenditure

Purchase/sale of investments

Purchase/sale of business

Other sources

Cash from financing

Change in stock

Change in debt

Cash dividends paid

Cash from other sources

Net change in cash

Free cash flow

Apple is reportedly closing down a 121-person artificial intelligence (AI) team based in San Diego. This group, called Data Operations Annotations, was informed last week that they would be relocating to Austin to merge with a similar team, Bloomberg News reported Sunday (Jan. 15), citing people familiar with the matter.

Report: Apple Closing San Diego-Based AI Operations

Mastercard

Occidental Petroleum

Apple's lucrative business model can reward shareholders for many years. Buffett's Berkshire Hathaway was buying more shares of top energy producer Occidental Petroleum in December.

3 Super Warren Buffett Stocks to Buy in January

Though the stock has pulled back some, shares still aren't cheap. Strong growth in Apple's services segment is a promising development for the business's long-term growth potential.

Apple Stock: Time to Buy the Dip?

Bank of America

Buffett is one of history's shrewdest and most successful dividend investors. Even though Apple's dividend yield is relatively small today, it generates huge income for Berkshire Hathaway.

Warren Buffett's Biggest Bets: 56.6% of Berkshire Hathaway's $359 Billion Portfolio Is Invested in These 2 Passive-Income-Generating Blue Chip Dividend Stocks

Apple has split its stock five times. Its stock doesn't seem ripe for another split yet.

Stock-Split Watch: Is Apple Next?

Kraft Heinz

Buffett's knack for spotting great businesses has delivered staggering returns for Berkshire shareholders. Kraft Heinz owns top brands that could drive profitable growth as inflation moderates.

2 Top Warren Buffett Stocks for 2024

Amazon

Visa

Visa has consistently produced strong results, yet is trading at a historical discount. Amazon's business is rapidly improving under new leadership.

2 Berkshire Hathaway Stocks to Buy Hand Over Fist and 1 to Avoid

Apple's Vision Pro could sell out soon after release, according to supply-chain analyst Ming-Chi Kuo. He estimated Apple is producing 60,000 to 80,000 headsets for the February 2 launch.

Don't be surprised if Apple's $3,500 Vision Pro sells out quickly due to limited launch supply, analyst says

Masimo

A U.S. appeals court on Friday upheld two earlier decisions by a patent tribunal that favored Masimo in its intellectual property dispute with Apple over blood oxygen sensors in newer Apple Watch models.

U.S. appeals court upholds tribunal decisions in Apple-Masimo patent dispute

Apple (NASDAQ: AAPL) stock price is hovering near its all-time high even as it faces substantial challenges. The stock was trading at $185.9 on Friday, a few points below its all-time high of almost $200.

Apple (AAPL) stock forecast: good company in a bad shape

Apple's board has a longstanding policy that directors can't stand for re-election once they turn 75.

Al Gore exiting Apple's board of directors after hitting age limit

Microsoft

It didn't last for the entire trading session, but Microsoft Corp.'s (NASDAQ: MSFT) market cap passed that of Apple Inc.

Microsoft Tops Apple as Most Valuable Company

Alphabet

Why Big Tech Is Still Minding Its Bills

American Express

Coca-Cola

The Oracle of Omaha has been delivering outsized returns for Berkshire Hathaway's shareholders since becoming CEO nearly six decades ago. Portfolio concentration has been a key factor that's propelled Berkshire's outperformance.

71% of Warren Buffett's $358 Billion Portfolio Is Invested in Only 4 Stocks

Apple Inc (NASDAQ:AAPL, ETR:APC)'s Tim Cook took a $36 million pay cut - and still received $63.2 million in compensation in the last financial year. Cook backed a shareholder call for the reduction, meaning the iPhone maker's CEO makes 75% of remuneration in stock awards.

Apple's Tim Cook takes a $36m pay cut and still walks away with $63m

QUALCOMM

The EU's antitrust chief Margrethe Vestager said she met with the chief executives of Apple , Alphabet and Qualcomm to discuss regulation and competition policy compliance, in posts on social media platform X on Friday.

EU antitrust chief meets Apple, Alphabet, and Qualcomm chiefs

In 2007, Apple was credited with revolutionising the landscape for communications when it launched the first iPhone - a mobile phone that could play music and access the internet.

Apple facing longest slump in 20 years as competition, regulations, cost of living and legal challenges bite

Microsoft on Thursday briefly overtook Apple as the world's most valuable company after the iPhone maker's shares made a weak start to the year on growing concerns over demand.

Microsoft briefly overtakes Apple as world's most valuable company

Two longtime Apple board members will retire in February, the company said on Thursday.

Apple says longtime directors Al Gore and James Bell are retiring from the board

CUPERTINO, Calif.--(BUSINESS WIRE)--Apple® today announced Dr. Wanda Austin, former president and CEO of The Aerospace Corporation, has been nominated for election to Apple's board of directors. Dr. Austin brings decades of science and technology experience to her role, and she has a significant track record of advancing innovation and shaping corporate strategy. As president and CEO of The Aerospace Corporation, Dr. Austin led an organization dedicated to supporting the U.S. space program and.

Wanda Austin to join Apple's board of directors

The prediction from one of the top Apple supply chain analysts underscores how unusual and limited the launch of next major product line could be.

Apple's Vision Pro headset could sell out quickly at launch, top analyst predicts

CHICAGO--(BUSINESS WIRE)-- #authentication--Notification of Apple Wallet certification with WAVE ID.

REPLACING PHOTO rf IDEAS WAVE ID® Readers Support the Power of HID Employee Badge and Student ID in Apple Wallet

JPMorgan Chase & Co

Verizon

Whether stocks are in a bull market, bear market, or something in-between, blue-chip stocks are great core portfolio positions for investors of all stripes. There are plenty of high-quality stocks that fit within this category, but it may be worthwhile to consider which of these names are in the “Green Zone.

3 Blue-Chip Stocks to Buy in the ‘Green Zone'

Microsoft's AI investments have helped it surpass long-time rival Apple as the world's most valuable company. Shares in the software company climbed early Thursday (Jan. 11) to bring its market value to $2.87 trillion, ahead of that of Apple, the Financial Times (FT) reported.

Microsoft Tops Apple as World's Most Valuable Company

Fidelity MSCI Information Technology Index ETF

iShares U.S. Technology ETF

Vanguard Information Technology ETF

Technology Select Sector SPDR Fund

The competition between Apple (AAPL) and Microsoft (MSFT) for the title of the world's most valuable company has become severe once again. Apple's market value has decreased to $2.87 trillion while Microsoft is trading at nearly $2.84 trillion.

News for Apple Stock (AAPL)