Americas

Europe

Greater China

Japan

Rest of Asia Pacific

Net Sales by Geography

Revenue segments as reported by the company.

iPhone

iPad

Services

Other

Revenue Segments

Gross Profit, Operating Income, and Net Income as a percentage of Revenue

Gross Margin

Operating Margin

Profit Margin

Margins

An operating expense is an expense a business incurs through its normal business operations. Often abbreviated as OPEX.

SG&A

Operating Expenses

Year over year growth in Revenue and Operating Expenses.

Revenue Y/Y

OpEx Y/Y

Growth

Shares outstanding refer to a company's stock currently held by all its shareholders, including share blocks held by institutional investors and restricted shares owned by the company's officers and insiders.

Outstanding Shares

Market Cap

Also known as Price/Sales Ratio. Calculated using Average market cap for the quarter / Annualized quarterly revenue.

Revenue Multiple

Apple

Apple Music is a music and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing, curated playlists. The service also includes the Internet radio station Beats 1, that broadcasts live to over 100 countries 24 hours a day. The service was announced on June 8, 2015, and launched on June 30, 2015 in over 100 countries worldwide. New subscribers get a three-month free trial period before the service becomes paid-only.

Apple Music

Apple Watch is a line of smartwatches designed, developed, and marketed by Apple Inc. It incorporates fitness tracking and health-oriented capabilities with integration with iOS and other Apple products and services.

Apple Watch

Apple TV is a digital media player and microconsole developed and sold by Apple Inc. It is a small network appliance and entertainment device that can receive digital data from a number of sources and stream it to a capable television.

Apple TV

Beats by Dr. Dre (Beats) is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of premium consumer headphones, earphones and speakers, Beats has introduced an entirely new generation to the possibilities of premium sound entertainment. The brand’s continued success helps bring the energy, emotion and excitement of playback in the recording studio back to the listening experience for music lovers worldwide. Beats was acquired by Apple Inc. in July 2014.

Beats by Dre

Shazam Entertainment Ltd. is a British app development company that created an app that can identify music, movies, advertising, and television shows, based on a short sample played and using the microphone on the device. On December 11, 2017, the company was bought by Apple Inc.The software is available for Android, macOS, iOS, watchOS and tvOS. Shazam Entertainment Limited was founded in 1999 by Chris Barton, Philip Inghelbrecht, Avery Wang, and Dhiraj Mukherjee.

Shazam

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Earnings data Q2 2021

Earnings data Q3 2021

Earnings data Q4 2021

Earnings data Q1 2022

Earnings data Q2 2022

Earnings data Q3 2022

Earnings data Q4 2022

Earnings data Q1 2023

Earnings data Q2 2023

Earnings data Q3 2023

Earnings data Q4 2023

Earnings data Q1 2024

Earnings data Q2 2024

Earnings data Q3 2024

Earnings data Q4 2024

Earnings data Q1 2025

Apple reports record revenue, Services shine amidst challenges and opportunities

Apple's Q1 2023 performance was marked by record revenue, strong Services growth, and challenges in iPhone and Mac sales.
The company's commitment to innovation, customer loyalty, and market expansion positions it well for future growth.
Despite industry challenges, Apple's strategic focus on premium products, services, and emerging markets presents significant opportunities.

Apple reports record revenue in Q2 2023, eyes growth opportunities

Apple's Q2 2023 performance was driven by record revenue, strong Services, and iPhone sales, despite challenges in Mac and iPad segments.
The company's focus on customer satisfaction, innovation, and growth in emerging markets presents opportunities for future expansion.
Investors are monitoring Apple's growth rates closely, while the company remains optimistic about its outlook and opportunities for improvement.
Overall, Apple's performance in Q2 sets a positive tone for the June quarter, with stable gross margins and potential for growth in various segments.

Apple beats Q3 revenue expectations, eyes growth in India and AI innovation

Apple's Q3 performance exceeded expectations, driven by strong iPhone sales and record Services revenue. Challenges include anticipated revenue declines in Mac and iPad segments. Opportunities in expanding markets like India and leveraging AI for innovation.

Apple reports record Q4 earnings, eyes growth in innovation

Apple's Q4 2023 performance showcased strong revenue and profitability, driven by iPhone and Services growth.
While facing challenges in Mac and iPad revenue, Apple's focus on sustainability and innovation positions it for future success.
Opportunities lie in continued growth across product lines, technological advancements, and operational enhancements.
Overall, Apple's strategic focus on revenue diversification, sustainability, and innovation sets a solid foundation for future growth.

Apple reports record Q1 earnings, eyes growth in enterprise and China

Apple delivered a strong financial performance in Q1 2024, driven by robust iPhone sales, record services revenue, and margin expansion.
While facing challenges in certain product segments and short-term disruptions, Apple remains optimistic about growth opportunities in emerging markets and enterprise.
The company's commitment to innovation, environmental sustainability, and social impact underpins its strong brand image and customer loyalty.
With a focus on generative AI, maintaining investment levels, and expanding into new markets, Apple aims to sustain growth and profitability in the long term.

Apple reports Q2 revenue growth, faces iPhone challenges, eyes opportunities

Apple's Q2 2024 performance showcased strong revenue and EPS records, with notable growth in Services.
While facing challenges in iPhone and iPad revenue, Apple's focus on sustainability and innovation remains strong.
Opportunities in generative AI, emerging markets, and enterprise applications position Apple for future growth.
Strategies to address challenges and capitalize on strengths will be crucial for Apple's continued success in the market.

Apple reports record Q3 revenue, Services shine amid product challenges

Apple delivered a strong performance in Q3 2024, achieving record revenues and EPS, with notable growth in Services and select product categories. The company's commitment to innovation, privacy, and global expansion underpins its strategic direction.
While facing challenges in certain product segments, Apple's strengths in Services, brand reputation, and shareholder returns position it well for future opportunities. Balancing growth, innovation, and operational excellence will be key to navigating potential risks.
Overall, Apple's Q3 performance reflects a mix of successes and challenges, highlighting the need for continued strategic focus on product innovation, market expansion, and sustainable practices to drive long-term value for shareholders and customers.

Apple posts record Q4 revenue, Services shine amid challenges

Apple's Q4 2024 earnings reflect a robust performance driven by record revenue and strong growth in key product segments.
While facing challenges in certain areas, Apple's strategic strengths in Services, innovation, and content offerings position the company well for future growth.
Opportunities lie in expanding services, leveraging Apple Intelligence features, and tapping into emerging markets for sustained revenue growth.

Revenue

Cost of revenue

Gross profit

Operating expenses

Operating income

EBITDA

Net income

Earnings per share

Total assets

Current assets

Cash & equivalents

Receivables

Inventory

Non-current assets

Net PPE

Intangibles

Total liabilities

Current liabilities

Short term debt

Income tax payable

Non-current liabilities

Long-term debt

Total equity

Stockholders equity

Minority interest

Total liabilities & equity

Total debt

Net debt

Book value per share

Cash from operations

Funds from operations

Change in working capital

Cash from investing

Capital expenditure

Purchase/sale of investments

Purchase/sale of business

Other sources

Cash from financing

Change in stock

Change in debt

Cash dividends paid

Cash from other sources

Net change in cash

Free cash flow

A new E.U. law taking effect in March forced Apple to loosen its grip on the App Store, changes it had long resisted.

Apple Overhauls App Store in Europe, in Response to New Digital Law

CUPERTINO, Calif.--(BUSINESS WIRE)--Apple® today announced changes to iOS, Safari®, and the App Store® impacting developers' apps in the European Union (EU) to comply with the Digital Markets Act (DMA). The changes include more than 600 new APIs, expanded app analytics, functionality for alternative browser engines, and options for processing app payments and distributing iOS apps. Across every change, Apple is introducing new safeguards that reduce — but don't eliminate — new risks the DMA pos.

Apple announces changes to iOS, Safari, and the App Store in the European Union

Apple (AAPL) possesses the right combination of the two key ingredients for a likely earnings beat in its upcoming report. Get prepared with the key expectations.

Apple (AAPL) Reports Next Week: Wall Street Expects Earnings Growth

Apple's troubles in China haven't kept it from becoming the country's smartphone leader. The iPhone was the most popular phone among Chinese consumers in 2023, even as the company's shipments there fell, according to research published Thursday (Jan. 25) by IDC.

Apple Becomes China's Top Smartphone as Shipments Dip

Apple Inc is now the largest vendor of smartphones by shipments in China. Its shares opened slightly in the green on Thursday.

Apple becomes top smartphone company in China for the first time

After years of competition, the iPhone has become the top-selling smartphone in China, the world's largest smartphone market.

iPhone Jumps to No. 1 Spot in China

American Express

Microsoft

Travelers

We have narrowed our search to five Dow stocks that have strong earnings growth potential for 2024. These are: AXP, AAPL, MSFT, IBM, TRV.

5 Blue-Chip Stocks to Buy as Dow Hits a New Milestone

Apple reported a decline in revenue last fiscal year, and investors are hoping the iPhone maker can return to growth in 2024. Investors will look to Apple's fiscal second-quarter revenue guidance to assess the company's growth prospects.

Apple Stock's Valuation Demands a Return to Revenue Growth. Can It Deliver?

Apple took the top spot in China's smartphone market in 2023 even as it faces renewed competition from domestic giant Huawei.

Apple takes top spot in China's smartphone market for the first time as Huawei returns to the top 5

NVIDIA

The Magnificent 7 stocks dominated the stock market and investing headlines throughout 2023. It will be remembered as the year artificial intelligence took off, resulting in massive growth.

The Magnificent 7 Stocks: What Can Investors Expect in 2024?

Amazon

Alphabet

Tesla

Easing inflation and a few Federal Reserve rate cuts this year could help bolster laggards of the U.S. stock market, especially if the economy avoids a recession, says Craig Sterling, head of equity research, U.S., at Amundi's investment institute.

Why it's time to avoid the Magnificent Seven stocks, says equity strategist

Buffett and Berkshire have warmed up to the tech sector over the past decade. While diversification is good for most investors, Buffett favors a concentrated portfolio.

Warren Buffett's "Magnificent Seven" Artificial Intelligence Bets: 48.5% of Berkshire Hathaway's $365 Billion Portfolio Is in These 2 AI Stocks

Apple's iPhone was the bestselling smartphone in China for the first time last year. Apple had a record market share of 17.3% in 2023, International Data Corporation figures showed.

Apple's iPhone is the bestselling smartphone in China despite stiff competition from local competitor Huawei

You'd have become a millionaire by buying Apple's stock after its famous 1984 commercial aired. Microsoft had a long period where the stock did nothing.

3 Stocks That Turned $1,000 into $1 Million (or More)

It's fitting Apple (NASDAQ: AAPL ) stock represents both the largest company in the world and also the biggest seller of smartphones. The iPhone revolutionized communication.

Apple at a Crossroads: Why AAPL Stock Is Still Poised for Pivotal Growth

Apple's smartphone shipments in China shrank 2.1% in the final quarter of 2023 from the same period a year ago, but Apple rose to the number one spot in the market, data from research firm IDC showed on Thursday.

Apple smartphone shipments in China shrink 2.1% in fourth quarter - IDC

According to NextEarningsDate.com, the Apple next earnings date is projected to be 2/1 after the close, with earnings estimates of $2.10/share on $118.00 Billion of revenue.

Apple Reports After The Close 2/1 — Options Expire The Next Day

The move is part of Apple's effort to comply with the European Union's Digital Markets Act ahead of a March 7 deadline.

Apple plots fees, restrictions in Europe on downloads outside App Store: report

For Apple, the opening of the ecosystem proceeds apace in Europe. With it, however, comes the potential to realize some additional revenue streams.

Apple Fees Could Be Harbinger for Big Tech Ahead of EU Digital Markets Act Deadline

Following a lengthy investigation, the United States Justice Department is set to file a lawsuit against Apple for potentially breaching antitrust laws.

Why are Apple, Amazon, Google and Meta facing antitrust lawsuits and huge fines? And will it protect consumers?

Microsoft Corporation NASDAQ: MSFT recently overtook Apple Inc. NASDAQ: AAPL as the world's most valuable company while also setting its all-time high; expectations are high for Apple to make a similar move.

Why Apple's about to smash through $200 and continue

Birthday cakes are on the menu at Cupertino today as Apple Inc (NASDAQ:AAPL, ETR:APC) celebrates 40 years of the first Macintosh personal computer. A lumbering grey box, replete with 128 entire kilobytes of random access memory and a slot for firing up fancy 3.5' floppy disks, the Apple Macintosh 128K was a technological marvel at the time, setting the benchmark for desktop computing in the mid-80s.

Did Apple Vision Pro preorders prove the sceptics wrong?

Apple is determined to take a slice of in-app purchases, no matter how users access apps or make their payments, it seems.

Apple weighs taking commissions on sideloaded apps in EU, report says

Apple's (AAPL) Killers of the Flower Moon wins nominations across multiple categories, including Best Picture, Best Director and a historic nomination for Best Actress for Lily Gladstone.

Apple (AAPL) Wins Record-Breaking 13 Academy Award Nominations

The Cupertino, Calif.-based company has acquired a whopping 21 AI startups since 2017.

News for Apple Stock (AAPL)