Americas

Europe

Greater China

Japan

Rest of Asia Pacific

Net Sales by Geography

Revenue segments as reported by the company.

iPhone

iPad

Services

Other

Revenue Segments

Gross Profit, Operating Income, and Net Income as a percentage of Revenue

Gross Margin

Operating Margin

Profit Margin

Margins

An operating expense is an expense a business incurs through its normal business operations. Often abbreviated as OPEX.

SG&A

Operating Expenses

Year over year growth in Revenue and Operating Expenses.

Revenue Y/Y

OpEx Y/Y

Growth

Shares outstanding refer to a company's stock currently held by all its shareholders, including share blocks held by institutional investors and restricted shares owned by the company's officers and insiders.

Outstanding Shares

Market Cap

Also known as Price/Sales Ratio. Calculated using Average market cap for the quarter / Annualized quarterly revenue.

Revenue Multiple

Apple

Apple Music is a music and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing, curated playlists. The service also includes the Internet radio station Beats 1, that broadcasts live to over 100 countries 24 hours a day. The service was announced on June 8, 2015, and launched on June 30, 2015 in over 100 countries worldwide. New subscribers get a three-month free trial period before the service becomes paid-only.

Apple Music

Apple Watch is a line of smartwatches designed, developed, and marketed by Apple Inc. It incorporates fitness tracking and health-oriented capabilities with integration with iOS and other Apple products and services.

Apple Watch

Apple TV is a digital media player and microconsole developed and sold by Apple Inc. It is a small network appliance and entertainment device that can receive digital data from a number of sources and stream it to a capable television.

Apple TV

Beats by Dr. Dre (Beats) is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of premium consumer headphones, earphones and speakers, Beats has introduced an entirely new generation to the possibilities of premium sound entertainment. The brand’s continued success helps bring the energy, emotion and excitement of playback in the recording studio back to the listening experience for music lovers worldwide. Beats was acquired by Apple Inc. in July 2014.

Beats by Dre

Shazam Entertainment Ltd. is a British app development company that created an app that can identify music, movies, advertising, and television shows, based on a short sample played and using the microphone on the device. On December 11, 2017, the company was bought by Apple Inc.The software is available for Android, macOS, iOS, watchOS and tvOS. Shazam Entertainment Limited was founded in 1999 by Chris Barton, Philip Inghelbrecht, Avery Wang, and Dhiraj Mukherjee.

Shazam

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Earnings data Q2 2021

Earnings data Q3 2021

Earnings data Q4 2021

Earnings data Q1 2022

Earnings data Q2 2022

Earnings data Q3 2022

Earnings data Q4 2022

Earnings data Q1 2023

Earnings data Q2 2023

Earnings data Q3 2023

Earnings data Q4 2023

Earnings data Q1 2024

Earnings data Q2 2024

Earnings data Q3 2024

Earnings data Q4 2024

Earnings data Q1 2025

Apple reports record revenue, Services shine amidst challenges and opportunities

Apple's Q1 2023 performance was marked by record revenue, strong Services growth, and challenges in iPhone and Mac sales.
The company's commitment to innovation, customer loyalty, and market expansion positions it well for future growth.
Despite industry challenges, Apple's strategic focus on premium products, services, and emerging markets presents significant opportunities.

Apple reports record revenue in Q2 2023, eyes growth opportunities

Apple's Q2 2023 performance was driven by record revenue, strong Services, and iPhone sales, despite challenges in Mac and iPad segments.
The company's focus on customer satisfaction, innovation, and growth in emerging markets presents opportunities for future expansion.
Investors are monitoring Apple's growth rates closely, while the company remains optimistic about its outlook and opportunities for improvement.
Overall, Apple's performance in Q2 sets a positive tone for the June quarter, with stable gross margins and potential for growth in various segments.

Apple beats Q3 revenue expectations, eyes growth in India and AI innovation

Apple's Q3 performance exceeded expectations, driven by strong iPhone sales and record Services revenue. Challenges include anticipated revenue declines in Mac and iPad segments. Opportunities in expanding markets like India and leveraging AI for innovation.

Apple reports record Q4 earnings, eyes growth in innovation

Apple's Q4 2023 performance showcased strong revenue and profitability, driven by iPhone and Services growth.
While facing challenges in Mac and iPad revenue, Apple's focus on sustainability and innovation positions it for future success.
Opportunities lie in continued growth across product lines, technological advancements, and operational enhancements.
Overall, Apple's strategic focus on revenue diversification, sustainability, and innovation sets a solid foundation for future growth.

Apple reports record Q1 earnings, eyes growth in enterprise and China

Apple delivered a strong financial performance in Q1 2024, driven by robust iPhone sales, record services revenue, and margin expansion.
While facing challenges in certain product segments and short-term disruptions, Apple remains optimistic about growth opportunities in emerging markets and enterprise.
The company's commitment to innovation, environmental sustainability, and social impact underpins its strong brand image and customer loyalty.
With a focus on generative AI, maintaining investment levels, and expanding into new markets, Apple aims to sustain growth and profitability in the long term.

Apple reports Q2 revenue growth, faces iPhone challenges, eyes opportunities

Apple's Q2 2024 performance showcased strong revenue and EPS records, with notable growth in Services.
While facing challenges in iPhone and iPad revenue, Apple's focus on sustainability and innovation remains strong.
Opportunities in generative AI, emerging markets, and enterprise applications position Apple for future growth.
Strategies to address challenges and capitalize on strengths will be crucial for Apple's continued success in the market.

Apple reports record Q3 revenue, Services shine amid product challenges

Apple delivered a strong performance in Q3 2024, achieving record revenues and EPS, with notable growth in Services and select product categories. The company's commitment to innovation, privacy, and global expansion underpins its strategic direction.
While facing challenges in certain product segments, Apple's strengths in Services, brand reputation, and shareholder returns position it well for future opportunities. Balancing growth, innovation, and operational excellence will be key to navigating potential risks.
Overall, Apple's Q3 performance reflects a mix of successes and challenges, highlighting the need for continued strategic focus on product innovation, market expansion, and sustainable practices to drive long-term value for shareholders and customers.

Apple posts record Q4 revenue, Services shine amid challenges

Apple's Q4 2024 earnings reflect a robust performance driven by record revenue and strong growth in key product segments.
While facing challenges in certain areas, Apple's strategic strengths in Services, innovation, and content offerings position the company well for future growth.
Opportunities lie in expanding services, leveraging Apple Intelligence features, and tapping into emerging markets for sustained revenue growth.

Revenue

Cost of revenue

Gross profit

Operating expenses

Operating income

EBITDA

Net income

Earnings per share

Total assets

Current assets

Cash & equivalents

Receivables

Inventory

Non-current assets

Net PPE

Intangibles

Total liabilities

Current liabilities

Short term debt

Income tax payable

Non-current liabilities

Long-term debt

Total equity

Stockholders equity

Minority interest

Total liabilities & equity

Total debt

Net debt

Book value per share

Cash from operations

Funds from operations

Change in working capital

Cash from investing

Capital expenditure

Purchase/sale of investments

Purchase/sale of business

Other sources

Cash from financing

Change in stock

Change in debt

Cash dividends paid

Cash from other sources

Net change in cash

Free cash flow

Microsoft

Microsoft shares are up nearly 55% over the last year thanks to reliable financial growth and an expanding position in AI. Apple's history of dominance in tech suggests it could lead the VR/AR market in the not-so-distant future.

Better Tech Stock: Microsoft vs. Apple

Reducing his position, well-known investor Warren Buffet recently acknowledged Apple's (NASDAQ: AAPL ) track record of growth. Even though difficulties persist in the Chinese market, Apple's strong brand opens doors to more possibilities.

Surprise! Why Warren Buffet's Apple Stock Trim Is Actually a Buy Opportunity for Investors.

Apple (NASDAQ: AAPL) has been the single largest holding in the portfolio of perhaps the most famous investor of all time, the Oracle of Omaha, Warren Buffett, and his Berkshire Hathaway (NYSE: BRKA, BRKB). As of the latest filing, in fact, it accounts for as much as 50.19% of the portfolio, even after the sale of approximately $2 billion worth of AAPL shares.

If you bought $1,000 of Apple stock the same time as Warren Buffett you'd now have this much

Amazon

Alphabet

NVIDIA

Tesla

Sometimes, a narrative dominates the financial/social media and promotes a mania among investors. Today, the Magnificent Seven is a great example.

Are The Magnificent Seven In A Bubble? Ask The Nifty Fifty

CNBC's Jim Cramer gave his take on the Magnificent Seven tech stocks' recent earnings reports.

Cramer ranks each of the Magnificent Seven's latest quarters

The Food and Drug Administration warned consumers against using smart watches or smart rings to measure blood glucose, as Apple reportedly tries to develop technologies for patients with diabetes to measure blood sugar without a finger prick.

FDA Warns Against Using Smart Watches That Measure Blood Glucose—As Apple Reportedly Tests Blood Sugar Tech

Apple's Vision Pro has the potential to be a game changer and build new growth avenues for the company.

Apple: Vision Pro Might Be A Long-Term Catalyst

Apple Inc. (AAPL) on Wednesday launched a new native app for iPhone called Apple Sports, a hub for game scores and betting odds that is now available to download through the company's App Store in the U.S., U.K. and Canada.

Apple Boosts Sports Play With a Real-Time Scores App For iPhone

Chevron

D.R. Horton

Markel

Occidental Petroleum

Sirius XM Holdings Inc

Warren Buffett stocks always spark immense curiosity in the investing world. The Oracle of Omaha's investment moves are closely watched, with his quarterly filings offering valuable insights.

What Would Warren Buffett Do? 7 Stocks Berkshire Bought & Sold in Q4

Carrier Global

Generac Holdings

Investors remain infatuated with technology stocks. But most of that growth is being driven by the fear of missing out (FOMO) surrounding artificial intelligence (AI).

3 Oversold Tech Stocks to Add to Your Must-Buy List

Apple will roll out an iMessage update guarding against future hacking threats through quantum computing, the company announced Wednesday, following warnings by government agencies and tech executives suggesting protections are needed to guard against threats from advanced computers.

Apple Rolls Out Quantum-Proof Encryption For iMessage Amid Possible Hacking Threats

Russia's top consumer electronics chain M.Video-Eldorado has begun sales of Apple's brand-new Vision Pro headset in its stores, despite Apple halting exports of its products to Russia nearly two years ago.

At hefty premium, Russian resellers hawk Apple Vision Pro goggles

Apple is rolling out an upgrade to its iMessage texting platform to defend against future encryption-breaking technologies.

Apple rolls out iMessage upgrade to withstand decryption by quantum computers

Apple announced its free Apple Sports app on Wednesday. It launches Feb. 21 in the U.S., Canada and the U.K.

Apple releases free new sports app for iPhone

CUPERTINO, Calif.--(BUSINESS WIRE)--Apple® today introduced Apple Sports, a free app for iPhone that gives sports fans access to real-time scores, stats, and more. Designed for speed and simplicity, the app's personalized experience puts users' favorite leagues and teams front and center, featuring an easy-to-use interface designed by Apple. Apple Sports is available to download now in the App Store in the U.S., the U.K. and Canada. “We created Apple Sports to give sports fans what they want —.

Introducing Apple Sports, a new app for sports fans

This broken wing butterfly trade on Apple stock has a profit zone between 170 and 180.

There's Only One Way To Lose With This Apple Option Trade

Costco

Coca-Cola

Coca-Cola has been raising its payouts for decades and its diverse business makes it likely that trend will continue. Costco has rewarded its shareholders through periodic payments and special dividends.

3 Dividend Growth Stocks That Can Pay You for the Rest of Your Life

American Tower

Ares Capital

ASML Hld

Warren Buffett is not a fan of diversification, but he has an eye for breakout stocks. Although he owns dozens of companies in Berkshire Hathaway (NYSE: BRK-A )(NYSE: BRK-B ) he's really made only a handful of big bets on a few businesses.

Breakout Beasts: 7 Stocks to Tap Now for a Decade of Growth

AT&T

T-Mobile US

Verizon

The stock market can be fickle, and it doesn't always reward the pioneers of a new technology over the long term.

The AI boom of today and the telecom bubble of 1990s share these similarities

The newly released goggles are on sale at former official reseller re:Store, despite Apple's insistence that Vision Pros are only available at US retailers.

Two years after Apple quit Russia over Ukraine, Vision Pros are for sale in Moscow

Apple has enjoyed dominance of the app industry for years but things might be shifting. Rivals are seeing a chance to leverage new regulation to break the iPhone maker's hold on the mobile ecosystem.

Apple Fights For Survival of the App Store and Other Technology News Today

AUSTIN, Texas--(BUSINESS WIRE)--AfterShip, the industry-leading customer experience platform for eCommerce, announced today it has enabled Apple Wallet Order Tracking to allow users to receive real-time delivery updates and track online orders through Apple Wallet. The new feature is now available to AfterShip's merchant customers. Companies like FIGS, a direct-to-consumer healthcare apparel and lifestyle brand, are already using Apple Wallet Order Tracking to improve the visibility of their on.

AfterShip Enables Innovative Apple Wallet Order Tracking for Customers

Apple Inc. will face a European Union fine close to €500 million ($539 million) over the regulator's investigation into allegations it silenced music-streaming rivals, including Spotify Technology SA, on its platforms.

Apple set to face near €500 million EU fine in Spotify row

The U.S. Supreme Court on Tuesday declined to hear patent-licensing company VirnetX's bid to revive a $502.8 million jury verdict it won against Apple in a dispute over internet-security patents.

US Supreme Court won't review Apple's win against $503 million patent verdict

Apple reached record revenue in several countries and regions in recent times. But in the most recent quarter, Apple's revenue fell in China -- a country where it generates about 20% of its total sales.

News for Apple Stock (AAPL)