WPP Plc Sponsored

WPP Plc is a creative transformation company, which engages in the provision of communications services. It operates through the following segments: Global Integrated Agencies, Public Relations, and Specialist Agencies. The Global Integrated Agencies segment offers creative services including advertising, marketing, and brand strategies and campaigns across all media. The Public Relations segment helps clients communicate with all stakeholders, from consumers and investors to government and non-government organizations. The Specialist Agencies segment delivers brand experience and identity, and specialist, targeted services. The company was founded by Martin Stuart Sorrell in 1985 and is headquartered in London, the United Kingdom.

NEW YORK--(BUSINESS WIRE)--WPP (NYSE: WPP) today announces the acquisition of Village Marketing in North America, the industry leader in influencer marketing and creator economy partnerships. Founded in 2013 by Vickie Segar, Village Marketing has 150 employees and was specifically created with the vision of building brands in a social media and mobile first world. It was one of the first creative firms to fully honour the unique impact of creators and has led creative campaigns for some of the

WPP Acquires Influencer Marketing Agency Village Marketing to Accelerate Creator Economy Growth

With the unforgiving margins of grocery delivery making it tough to run a profitable business, Instacart is going all in on advertising. The grocery aggregator announced in a Tuesday (Feb. 1) press release that it is partnering with London-based multinational advertising and communications company WPP to offer advertising solutions and analytics tools to consumer-packaged goods […]

Instacart Partners With WPP to Supplement Delivery Revenue With Ad Sales

NEW YORK--(BUSINESS WIRE)--WPP (NYSE: WPP) and Instacart, the leading online grocery platform in North America, today announced a new partnership offering advertising solutions and measurement tools for CPG brands. The first of its kind partnership will give WPP and its clients early insight into Instacart Ads product offerings and access to new tools and features on the platform. With the largest footprint across the CPG category globally, WPP recognized the importance of building advanced ret

WPP and Instacart Partner to Accelerate Online Grocery Advertising for CPG Brands

NEW YORK, Jan. 31, 2022 (GLOBE NEWSWIRE) -- Gain Theory, a global foresight consultancy that accelerates growth for ambitious brands, has been named a Leader in The Forrester Wave™: Marketing Measurement and Optimization Solutions, Q1 2022.

WPP's Gain Theory Named A Leader in Marketing Measurement and Optimization Solutions

NEW YORK & LONDON--(BUSINESS WIRE)--WPP (NYSE: WPP) was today named in the 2022 Bloomberg Gender-Equality Index (GEI) for the fourth consecutive year. The Index tracks the performance of public companies committed to advancing gender equality in the workplace, and WPP's inclusion in the 2022 GEI is recognition of its progress and achievements in policy development, representation and data transparency. The global standard set by Bloomberg is measured across five pillars: female leadership &

WPP Recognised in Bloomberg Gender-Equality Index for Fourth Consecutive Year

NEW YORK, Jan. 10, 2022 (GLOBE NEWSWIRE) -- Ogilvy announced today that Adam Hessel has been appointed Chief Creative Officer of Ogilvy Health. In this role he will oversee all creative output for Ogilvy Health in North America and serve on Ogilvy Health's executive leadership team. He will also join Ogilvy's Worldwide Creative Council.

Adam Hessel Named Chief Creative Officer of Ogilvy Health

Harte Hanks

Omnicom Group

While the Omicron surge leads to tightening restrictions, the Zacks Advertising and Marketing Industry's prospects look good on healthy manufacturing and service activities. OMC, HHS and WPP will likely be the industry frontrunners on digital marketing surge and client-centric strategies.

3 Advertising Stocks Poised to Escape COVID-19-Led Industry Weakness

NEW YORK, Dec. 9, 2021 /PRNewswire/ -- TANK Worldwide, a global healthcare communications and creative agency with offices in Montréal, Toronto, New York and London, today announced a progressive new leadership team to take the WPP-owned company into the future as it celebrates its 15th anniversary. TANK WW has grown to a staff of 350 people and services some of the largest healthcare brands in the world including Pfizer, Abbott, GSK, Eli Lilly and Johnson & Johnson.

TANK WORLDWIDE ANNOUNCES NEW EXECUTIVE LEADERSHIP TEAM

LONDON--(BUSINESS WIRE)--WPP (NYSE: WPP) today announces the acquisition of a majority stake in branding and design agency Made Thought. Made Thought will be integrated into AKQA and will join forces with Universal Design Studio and Map Project Office to form The New Standard, an industry-leading collective that provides clients with transformational design and creative thinking. The partnership will enable each studio to maintain creative independence while facilitating greater collaboration t

Creative Studio Made Thought Joins WPP

NEW YORK, Dec. 2, 2021 /PRNewswire/ -- Michael Houston, Worldwide CEO of Grey, today announced that John Patroulis has been promoted to Global Creative Chairman & President, Creative Business, and Javier Campopiano has been promoted to Worldwide Chief Creative Officer of Grey and appointed creative leader of WPP's global Coca-Cola account.  Borderless Strategy: Expanded Roles  "We have transformed the global structure of Grey during the last 18 months, reducing the number of studios across the world, and focusing more than ever in the density of talent, especially on the creative side.

Grey Announces New Global Creative Leadership And Studio Structure

LONDON--(BUSINESS WIRE)--WPP (NYSE: WPP) today announces that it has acquired Cloud Commerce Group (CCG), a leading UK-based technology company that helps brands to market, sell and deliver their products across ecommerce platforms and marketplaces globally, such as Amazon, eBay, Etsy and Wayfair. CCG is a leader in multi-channel ecommerce software, supporting hundreds of European retailers and wholesalers. The software platform helps brands across the entire commerce journey, connecting custom

WPP Acquires Cloud Commerce Group

WPP PLC (LSE:WPP) said it has acquired UK technology company Cloud Commerce Group (CCG), which helps brands globally to advertise, sell, and deliver their products across e-commerce platforms. The CCG platform, which helps power over £1bn in gross merchandise value per year, supports hundreds of wholesalers and retailers to complete transactions on marketplaces like Amazon, eBay and Etsy (NASDAQ:ETSY).

WPP completes fourth acquisition of 2021

NEW YORK, Nov. 18, 2021 /PRNewswire/ -- Michael Houston, Worldwide Chief Executive Officer of Grey, today announced that Amber Guild is joining the agency's New York flagship office as Chief Executive Officer. Houston has held that dual role for the past two years.

Amber Guild Joins Grey New York As CEO

Coca-Cola

WPP, the world's biggest advertising company, said on Monday it had become global marketing network partner for the Coca-Cola Company.

Coca-Cola company names WPP as global marketing network partner

WPP's third quarter results showed the business is performing well. The outlook is strong and I expect good business results in the next several years.

WPP: Strong Performance And Momentum Could Push It Higher

NEW YORK, Nov. 02, 2021 (GLOBE NEWSWIRE) -- Ogilvy Health announced the agency's Global Chief Executive Officer, Kim Johnson, has been named by the prestigious industry trade, PR Week, as one of the year's top health influencers. PR Week announced the news today as part of their Health Influencers 30: Class of 2021.

Ogilvy Health's Kim Johnson Named One of PR Week's Top 30 Health Influencers

WPP PLC raised its full-year forecast yet again as the continuing recovery in the global advertising market boosted its third-quarter sales to above pre-pandemic 2019 levels. The FTSE 100 advertising and marketing group said its key measure, like-for-like (LFL) revenue less pass-through costs, grew by 15.7% in the three months to end-September compared with 2020, beating forecasts of 9.7%, and were 6.9% higher than the same period in 2019.

WPP raises full-year guidance again after third-quarter revenue beats forecasts

LONDON (Reuters) -WPP, the world's biggest advertising company, raised its sales guidance again on Thursday and said that much better than expected third-quarter trading showed a structural change to its growth rate, sending its shares up 4%.

Global advertising giant WPP upgrades outlook again

LONDON--(BUSINESS WIRE)--WPP (NYSE: WPP) today announces that its majority-owned subsidiary, Finsbury Glover Hering Corporation (“Finsbury Glover Hering”), and Sard Verbinnen & Co (“SVC”) have reached agreement on the terms of a merger to create the world's leading strategic communications firm advising clients in navigating critical opportunities and challenges (the “Transaction”). The new firm will help clients achieve their missions and realise their business goals, with approximately 1,

Finsbury Glover Hering and Sard Verbinnen & Co to Merge, Creating Global Strategic Communications Leader

LONDON--(BUSINESS WIRE)--WPP (NYSE: WPP) and Snap Inc., the camera company behind Snapchat, today announced a global partnership (“The AR Lab”) to help brands build and deliver immersive experiences for consumers using Augmented Reality (“AR”). With a particular focus on e-commerce, the partnership combines Snap's leading AR technology with WPP's integrated capabilities across creative, media, commerce and technology, allowing WPP clients to better connect with their customers on the Snapchat p

WPP and Snap Inc. Launch Augmented Reality Partnership

The U.S. Securities and Exchange Commission (SEC) said on Friday that Britain's WPP had agreed to pay more than $19 million to resolve charges that it violated the anti-bribery, books and records, and internal accounting controls provisions of the Foreign Corrupt Practices Act (FCPA).

WPP pays $19 million in settlement with U.S. SEC

The U.S. Securities and Exchange Commission said on Friday that WPP Plc, the world's largest advertising firm, has agreed to pay more than $19 million to resolve charges, without admitting or denying the regulator's findings.

Advertising group WPP to pay $19 million to settle anti-bribery charges, says U.S. SEC

NEW YORK, Sept. 23, 2021 /PRNewswire/ -- Reuters, the world's leading provider of trusted news, insight and analysis, debuted today its first major global brand campaign, 'The Source'.

Reuters launches 'The Source' brand campaign

When I noticed gurus David Herro (Trades, Portfolio) and Charles Brandes (Trades, Portfolio) both own shares of WPP PLC ( WPP , Financial) ( LSE:WPP , Financial), I decided to take a deeper look into the company.

UK Value: WPP - A Guru-Backed Turnaround Story

LONDON--(BUSINESS WIRE)--Fourteen leaders from across WPP (NYSE: WPP) have been named in the HERoes Women Role Model Lists 2021 for their work in championing women in business and creating a more gender diverse workplace. Celebrating executives, future leaders and senior leader advocates, the three global lists showcase those who are leading by example and are committed to building more inclusive workplaces that champion gender diversity. Wunderman Thompson's Global CEO Mel Edwards (#19), Kanta

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