Americas

Europe

Greater China

Japan

Rest of Asia Pacific

Net Sales by Geography

Revenue segments as reported by the company.

iPhone

iPad

Services

Other

Revenue Segments

Gross Profit, Operating Income, and Net Income as a percentage of Revenue

Gross Margin

Operating Margin

Profit Margin

Margins

An operating expense is an expense a business incurs through its normal business operations. Often abbreviated as OPEX.

SG&A

Operating Expenses

Year over year growth in Revenue and Operating Expenses.

Revenue Y/Y

OpEx Y/Y

Growth

Shares outstanding refer to a company's stock currently held by all its shareholders, including share blocks held by institutional investors and restricted shares owned by the company's officers and insiders.

Outstanding Shares

Market Cap

Also known as Price/Sales Ratio. Calculated using Average market cap for the quarter / Annualized quarterly revenue.

Revenue Multiple

Apple

Apple Music is a music and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing, curated playlists. The service also includes the Internet radio station Beats 1, that broadcasts live to over 100 countries 24 hours a day. The service was announced on June 8, 2015, and launched on June 30, 2015 in over 100 countries worldwide. New subscribers get a three-month free trial period before the service becomes paid-only.

Apple Music

Apple Watch is a line of smartwatches designed, developed, and marketed by Apple Inc. It incorporates fitness tracking and health-oriented capabilities with integration with iOS and other Apple products and services.

Apple Watch

Apple TV is a digital media player and microconsole developed and sold by Apple Inc. It is a small network appliance and entertainment device that can receive digital data from a number of sources and stream it to a capable television.

Apple TV

Beats by Dr. Dre (Beats) is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of premium consumer headphones, earphones and speakers, Beats has introduced an entirely new generation to the possibilities of premium sound entertainment. The brand’s continued success helps bring the energy, emotion and excitement of playback in the recording studio back to the listening experience for music lovers worldwide. Beats was acquired by Apple Inc. in July 2014.

Beats by Dre

Shazam Entertainment Ltd. is a British app development company that created an app that can identify music, movies, advertising, and television shows, based on a short sample played and using the microphone on the device. On December 11, 2017, the company was bought by Apple Inc.The software is available for Android, macOS, iOS, watchOS and tvOS. Shazam Entertainment Limited was founded in 1999 by Chris Barton, Philip Inghelbrecht, Avery Wang, and Dhiraj Mukherjee.

Shazam

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Earnings data Q2 2021

Earnings data Q3 2021

Earnings data Q4 2021

Earnings data Q1 2022

Earnings data Q2 2022

Earnings data Q3 2022

Earnings data Q4 2022

Earnings data Q1 2023

Earnings data Q2 2023

Earnings data Q3 2023

Earnings data Q4 2023

Earnings data Q1 2024

Earnings data Q2 2024

Earnings data Q3 2024

Earnings data Q4 2024

Earnings data Q1 2025

Apple reports record revenue, Services shine amidst challenges and opportunities

Apple's Q1 2023 performance was marked by record revenue, strong Services growth, and challenges in iPhone and Mac sales.
The company's commitment to innovation, customer loyalty, and market expansion positions it well for future growth.
Despite industry challenges, Apple's strategic focus on premium products, services, and emerging markets presents significant opportunities.

Apple reports record revenue in Q2 2023, eyes growth opportunities

Apple's Q2 2023 performance was driven by record revenue, strong Services, and iPhone sales, despite challenges in Mac and iPad segments.
The company's focus on customer satisfaction, innovation, and growth in emerging markets presents opportunities for future expansion.
Investors are monitoring Apple's growth rates closely, while the company remains optimistic about its outlook and opportunities for improvement.
Overall, Apple's performance in Q2 sets a positive tone for the June quarter, with stable gross margins and potential for growth in various segments.

Apple beats Q3 revenue expectations, eyes growth in India and AI innovation

Apple's Q3 performance exceeded expectations, driven by strong iPhone sales and record Services revenue. Challenges include anticipated revenue declines in Mac and iPad segments. Opportunities in expanding markets like India and leveraging AI for innovation.

Apple reports record Q4 earnings, eyes growth in innovation

Apple's Q4 2023 performance showcased strong revenue and profitability, driven by iPhone and Services growth.
While facing challenges in Mac and iPad revenue, Apple's focus on sustainability and innovation positions it for future success.
Opportunities lie in continued growth across product lines, technological advancements, and operational enhancements.
Overall, Apple's strategic focus on revenue diversification, sustainability, and innovation sets a solid foundation for future growth.

Apple reports record Q1 earnings, eyes growth in enterprise and China

Apple delivered a strong financial performance in Q1 2024, driven by robust iPhone sales, record services revenue, and margin expansion.
While facing challenges in certain product segments and short-term disruptions, Apple remains optimistic about growth opportunities in emerging markets and enterprise.
The company's commitment to innovation, environmental sustainability, and social impact underpins its strong brand image and customer loyalty.
With a focus on generative AI, maintaining investment levels, and expanding into new markets, Apple aims to sustain growth and profitability in the long term.

Apple reports Q2 revenue growth, faces iPhone challenges, eyes opportunities

Apple's Q2 2024 performance showcased strong revenue and EPS records, with notable growth in Services.
While facing challenges in iPhone and iPad revenue, Apple's focus on sustainability and innovation remains strong.
Opportunities in generative AI, emerging markets, and enterprise applications position Apple for future growth.
Strategies to address challenges and capitalize on strengths will be crucial for Apple's continued success in the market.

Apple reports record Q3 revenue, Services shine amid product challenges

Apple delivered a strong performance in Q3 2024, achieving record revenues and EPS, with notable growth in Services and select product categories. The company's commitment to innovation, privacy, and global expansion underpins its strategic direction.
While facing challenges in certain product segments, Apple's strengths in Services, brand reputation, and shareholder returns position it well for future opportunities. Balancing growth, innovation, and operational excellence will be key to navigating potential risks.
Overall, Apple's Q3 performance reflects a mix of successes and challenges, highlighting the need for continued strategic focus on product innovation, market expansion, and sustainable practices to drive long-term value for shareholders and customers.

Apple posts record Q4 revenue, Services shine amid challenges

Apple's Q4 2024 earnings reflect a robust performance driven by record revenue and strong growth in key product segments.
While facing challenges in certain areas, Apple's strategic strengths in Services, innovation, and content offerings position the company well for future growth.
Opportunities lie in expanding services, leveraging Apple Intelligence features, and tapping into emerging markets for sustained revenue growth.

Revenue

Cost of revenue

Gross profit

Operating expenses

Operating income

EBITDA

Net income

Earnings per share

Total assets

Current assets

Cash & equivalents

Receivables

Inventory

Non-current assets

Net PPE

Intangibles

Total liabilities

Current liabilities

Short term debt

Income tax payable

Non-current liabilities

Long-term debt

Total equity

Stockholders equity

Minority interest

Total liabilities & equity

Total debt

Net debt

Book value per share

Cash from operations

Funds from operations

Change in working capital

Cash from investing

Capital expenditure

Purchase/sale of investments

Purchase/sale of business

Other sources

Cash from financing

Change in stock

Change in debt

Cash dividends paid

Cash from other sources

Net change in cash

Free cash flow

Alibaba

Apple isn't free from China worries: The iPhone 13 was China's best-selling smartphone last year.

Worried About China Risk? Apple Might Have Just as Much as Alibaba.

Apple is facing a $1 billion lawsuit in the UK for charging 15% to 30% in fees on sales made through its iOS App Store.

Apple Faces a $1 Billion UK Lawsuit Over App Store Fees

Albemarle

Occidental Petroleum

Dividend aristocrats are companies that have increased their dividends in each of the past 25 years. Companies that are achieved this status have been massive value creators.

3 Stocks to Buy Before They Become Future Dividend Aristocrats

Direxion Daily AAPL Bull 1.5X Shares

Direxion Daily Robotics, Artificial Intelligence & Automation Index Bull 2X Shares

The top big tech players are vying for dominance when it comes to utilizing artificial intelligence to its fullest capability. Apple is no exception to that, as the iPhone maker's stock recently hit the $71 billion mark.

Apple Stock Jumps $71 Billion Amid AI Push

France's antitrust watchdog said on Tuesday it had issued a statement of objections against Apple , citing concerns the U.S. company could have used "discriminatory and non-transparent conditions" for using user data for advertising purposes on iOS devices.

French antitrust watchdog issues statement of objection against Apple

Apple, Inc AAPL opened slightly higher Tuesday, as the Federal Reserve's two-day meeting kicks off, where the central bank will decide whether to hike interest rates after applying a pause in June.

A Look At Apple Stock Heading Into The Fed's Rate Decision Wednesday - Apple (NASDAQ:AAPL)

Salesforce

Microsoft

When central banks raise interest rates, bond prices fall because yields rise. As such, bonds become an attractive investment, while investing in the stock market bears more risk.

Top 3 DJIA component returns in 2023

More than 1,500 app developers in the United Kingdom brought a £785 million ($1 billion) class action lawsuit against Apple Tuesday over its App Store fees.

Apple faces $1 billion UK lawsuit by app developers over App Store fees

Tech giant Apple Inc (NASDAQ:AAPL) is facing a US$1bn (£785mln) class-action lawsuit from UK app developers over the ”abusive pricing” of its App Store commissions. Led by Professor Sean Ennis from the University of East Anglia Centre for Competition Policy, the call-action represents 1,566 app creators who are challenging the tech giant's "excessive" charges.

Apple facing billion-dollar lawsuit over ‘abusive' App Store commissions

Apple Inc. is quickly working on an AI chat product to compete in the suddenly hot generative AI category. The tech giant is now playing catch-up against other tech giants in several key categories like AI chat and AR/VR devices. Apple stock is incredibly expensive at 32x FY23 EPS targets even as Apple continues falling beyond in AI.

Apple: Playing Catch Up

Apple is being sued for £1bn (£785m) by UK app developers over its App Store fees.

Apple being sued for $1bn by UK-based app developers

A class-action damages claim is being brought against Apple on behalf of UK-based developers.

Apple targeted in App Store antitrust damages suit that's seeking $1BN+ for UK developers

Apple opened up Vision Pro developer kit applications on Monday, ahead of a planned 2024 launch for the $3499 headset.

Apple opens Vision Pro headset applications for developers, but they can't talk about it

Apple didn't raise prices for new iPhones in the U.S. during the pandemic, although the company dealt with parts shortages and said inflation was raising costs.

Apple reportedly considers raising the price of its new iPhone Pros

Analysts from Wells Fargo and Deutsche Bank both cited improvements in the PC industry as a key reason behind their increases.

Apple Scores 2 Higher Price Targets. The iPhone Isn't Why.

Apple won't be left in the dust when it comes to artificial intelligence.

Apple's AI Plans Are Bigger Than You Think

Apple Inc. AAPL, -0.62% is aiming to keep production of its upcoming iPhone 15 line relatively steady this year relative to year-prior levels despite economic uncertainty, Bloomberg News reported Monday. The smartphone giant is asking its suppliers to produce roughly 85 million units of the new iPhone family, according to the report.

Apple aims to keep iPhone 15 production steady this year despite economic crosscurrents: report

Apple is rumored to be developing its own large language model of AI, similar to Microsoft's Bing and Google's Bard, causing its stock price to rise. The company's AI model being developed, as Apple GPT, is expected to be integrated across all Apple products, applications, and services rather than being a standalone product. Potential applications of Apple GPT include integration into Safari and Siri, a standalone app, advanced capabilities in emails and texts, and new paid generative AI apps from the app store.

Apple: Potential 'Apple GPT' Strategy

Shopify

Apple could get a nice boost following the launch of its upcoming iPhone. Shopify is benefiting from an improvement in e-commerce spending and is sitting on a large addressable market opportunity.

2 Growth Stocks to Invest $1,000 in Right Now

India could account for 10% of the world's Apple users by 2032, and contribute $40 billion of the company's revenue, according to one analyst.

Apple's Next Big Opportunity? Think India.

Alphabet

UnitedHealth Group

Visa

Here are five stocks to consider in the new bull market: Microsoft, Apple, UnitedHealth Group, Visa, and Alphabet. These companies generally have strong net cash positions, significant free cash flow, and the potential for substantial growth. They are key components within the stylistic area of large cap growth. We like these ideas, including big cap tech and large cap growth, much more than high yield equities such as mortgage REITs and master limited partnerships.

5 Stocks For A New Bull Market

Apple Inc. reportedly faces difficulties assembling its upcoming iPhone 15 Pro and Pro Max models, potentially impacting holiday season sales. The company's revenue performance is likely to hinge on the success of its higher-end iPhone 15 launches, with supply chain sources suggesting a potential decline in shipments. Apple is reportedly preparing for a significant AI-related announcement in 2024, following news of a partnership between Qualcomm and Meta Platforms to partner on generative AI.

Apple: Consider Selling The AI News

Advanced Micro Devices

Intel

Match Group

Micron Technology

Netflix

NVIDIA

Super Micro Computer

Tech stocks are still outperforming the S&P 500 this year, amid an artificial intelligence-fueled resurgence, but as quarterly earnings started in earnest this week, investors are being reminded that AI is not going to become an immediate or a major revenue contributor for most companies for some time.

Despite hype, tech earnings still won't show many results from AI yet

Chewy

Changes in consumers' discretionary spending patterns have impacted companies across a range of industries and sectors, but quality businesses persist. Apple is still hitting new company records even in the current environment.

2 Unparalleled Growth Stocks to Buy and Hold No Matter What the Market Does in 2023

Warren Buffett's Apple bet has ballooned in value to nearly $180 billion. Apple stock has jumped almost 50% this year, as AI buzz has fueled a Big Tech rally.

News for Apple Stock (AAPL)