Americas

Europe

Greater China

Japan

Rest of Asia Pacific

Net Sales by Geography

Revenue segments as reported by the company.

iPhone

iPad

Services

Other

Revenue Segments

Gross Profit, Operating Income, and Net Income as a percentage of Revenue

Gross Margin

Operating Margin

Profit Margin

Margins

An operating expense is an expense a business incurs through its normal business operations. Often abbreviated as OPEX.

SG&A

Operating Expenses

Year over year growth in Revenue and Operating Expenses.

Revenue Y/Y

OpEx Y/Y

Growth

Shares outstanding refer to a company's stock currently held by all its shareholders, including share blocks held by institutional investors and restricted shares owned by the company's officers and insiders.

Outstanding Shares

Market Cap

Also known as Price/Sales Ratio. Calculated using Average market cap for the quarter / Annualized quarterly revenue.

Revenue Multiple

Apple

Apple Music is a music and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing, curated playlists. The service also includes the Internet radio station Beats 1, that broadcasts live to over 100 countries 24 hours a day. The service was announced on June 8, 2015, and launched on June 30, 2015 in over 100 countries worldwide. New subscribers get a three-month free trial period before the service becomes paid-only.

Apple Music

Apple Watch is a line of smartwatches designed, developed, and marketed by Apple Inc. It incorporates fitness tracking and health-oriented capabilities with integration with iOS and other Apple products and services.

Apple Watch

Apple TV is a digital media player and microconsole developed and sold by Apple Inc. It is a small network appliance and entertainment device that can receive digital data from a number of sources and stream it to a capable television.

Apple TV

Beats by Dr. Dre (Beats) is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of premium consumer headphones, earphones and speakers, Beats has introduced an entirely new generation to the possibilities of premium sound entertainment. The brand’s continued success helps bring the energy, emotion and excitement of playback in the recording studio back to the listening experience for music lovers worldwide. Beats was acquired by Apple Inc. in July 2014.

Beats by Dre

Shazam Entertainment Ltd. is a British app development company that created an app that can identify music, movies, advertising, and television shows, based on a short sample played and using the microphone on the device. On December 11, 2017, the company was bought by Apple Inc.The software is available for Android, macOS, iOS, watchOS and tvOS. Shazam Entertainment Limited was founded in 1999 by Chris Barton, Philip Inghelbrecht, Avery Wang, and Dhiraj Mukherjee.

Shazam

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Earnings data Q2 2021

Earnings data Q3 2021

Earnings data Q4 2021

Earnings data Q1 2022

Earnings data Q2 2022

Earnings data Q3 2022

Earnings data Q4 2022

Earnings data Q1 2023

Earnings data Q2 2023

Earnings data Q3 2023

Earnings data Q4 2023

Earnings data Q1 2024

Earnings data Q2 2024

Earnings data Q3 2024

Earnings data Q4 2024

Earnings data Q1 2025

Apple reports record revenue, Services shine amidst challenges and opportunities

Apple's Q1 2023 performance was marked by record revenue, strong Services growth, and challenges in iPhone and Mac sales.
The company's commitment to innovation, customer loyalty, and market expansion positions it well for future growth.
Despite industry challenges, Apple's strategic focus on premium products, services, and emerging markets presents significant opportunities.

Apple reports record revenue in Q2 2023, eyes growth opportunities

Apple's Q2 2023 performance was driven by record revenue, strong Services, and iPhone sales, despite challenges in Mac and iPad segments.
The company's focus on customer satisfaction, innovation, and growth in emerging markets presents opportunities for future expansion.
Investors are monitoring Apple's growth rates closely, while the company remains optimistic about its outlook and opportunities for improvement.
Overall, Apple's performance in Q2 sets a positive tone for the June quarter, with stable gross margins and potential for growth in various segments.

Apple beats Q3 revenue expectations, eyes growth in India and AI innovation

Apple's Q3 performance exceeded expectations, driven by strong iPhone sales and record Services revenue. Challenges include anticipated revenue declines in Mac and iPad segments. Opportunities in expanding markets like India and leveraging AI for innovation.

Apple reports record Q4 earnings, eyes growth in innovation

Apple's Q4 2023 performance showcased strong revenue and profitability, driven by iPhone and Services growth.
While facing challenges in Mac and iPad revenue, Apple's focus on sustainability and innovation positions it for future success.
Opportunities lie in continued growth across product lines, technological advancements, and operational enhancements.
Overall, Apple's strategic focus on revenue diversification, sustainability, and innovation sets a solid foundation for future growth.

Apple reports record Q1 earnings, eyes growth in enterprise and China

Apple delivered a strong financial performance in Q1 2024, driven by robust iPhone sales, record services revenue, and margin expansion.
While facing challenges in certain product segments and short-term disruptions, Apple remains optimistic about growth opportunities in emerging markets and enterprise.
The company's commitment to innovation, environmental sustainability, and social impact underpins its strong brand image and customer loyalty.
With a focus on generative AI, maintaining investment levels, and expanding into new markets, Apple aims to sustain growth and profitability in the long term.

Apple reports Q2 revenue growth, faces iPhone challenges, eyes opportunities

Apple's Q2 2024 performance showcased strong revenue and EPS records, with notable growth in Services.
While facing challenges in iPhone and iPad revenue, Apple's focus on sustainability and innovation remains strong.
Opportunities in generative AI, emerging markets, and enterprise applications position Apple for future growth.
Strategies to address challenges and capitalize on strengths will be crucial for Apple's continued success in the market.

Apple reports record Q3 revenue, Services shine amid product challenges

Apple delivered a strong performance in Q3 2024, achieving record revenues and EPS, with notable growth in Services and select product categories. The company's commitment to innovation, privacy, and global expansion underpins its strategic direction.
While facing challenges in certain product segments, Apple's strengths in Services, brand reputation, and shareholder returns position it well for future opportunities. Balancing growth, innovation, and operational excellence will be key to navigating potential risks.
Overall, Apple's Q3 performance reflects a mix of successes and challenges, highlighting the need for continued strategic focus on product innovation, market expansion, and sustainable practices to drive long-term value for shareholders and customers.

Apple posts record Q4 revenue, Services shine amid challenges

Apple's Q4 2024 earnings reflect a robust performance driven by record revenue and strong growth in key product segments.
While facing challenges in certain areas, Apple's strategic strengths in Services, innovation, and content offerings position the company well for future growth.
Opportunities lie in expanding services, leveraging Apple Intelligence features, and tapping into emerging markets for sustained revenue growth.

Revenue

Cost of revenue

Gross profit

Operating expenses

Operating income

EBITDA

Net income

Earnings per share

Total assets

Current assets

Cash & equivalents

Receivables

Inventory

Non-current assets

Net PPE

Intangibles

Total liabilities

Current liabilities

Short term debt

Income tax payable

Non-current liabilities

Long-term debt

Total equity

Stockholders equity

Minority interest

Total liabilities & equity

Total debt

Net debt

Book value per share

Cash from operations

Funds from operations

Change in working capital

Cash from investing

Capital expenditure

Purchase/sale of investments

Purchase/sale of business

Other sources

Cash from financing

Change in stock

Change in debt

Cash dividends paid

Cash from other sources

Net change in cash

Free cash flow

Apple's October event had some exciting product announcements —  but don't worry, there was nothing too spooky. Last week, the company announced a surprise “Scary Fast” event, prompting speculation that Apple would reveal new chips to power a new lineup of Macs.

Apple's October Scary Fast Event: Everything revealed about the new MacBook Pro, iMac and M3 chips

Fidelity MSCI Information Technology Index ETF

iShares U.S. Technology ETF

Vanguard Information Technology ETF

Technology Select Sector SPDR Fund

The tech titan is expected to report the fourth consecutive decline in revenues that could spread fears of pessimism.

Can Q4 Earnings Give a New Lease of Life to Apple ETFs?

Long after U.S. markets closed Monday afternoon, Apple Inc. (NASDAQ: AAPL) announced three new M3 chips.

Apple's 3 New Chips: Everything You Need To Know

Alerian MLP ETF

Amazon

Atlantica Sustainable Infrastructure

Crown Castle International

Energy Transfer LP Unit

iShares Russell 2000 ETF

Microsoft

NVIDIA

Invesco QQQ

SPDR S&P 500 ETF Trust

Tesla

Vanguard Real Estate ETF

Vanguard S&P 500 ETF

Utilities Select Sector SPDR Fund

Leading market valuation metrics indicate that the stock market is overvalued right now. Peter Lynch, however, believes that there are abundant bargains in the current stock market. We share where he thinks the bargains are to be found and what our top picks are.

Peter Lynch Says This Is Where The Bargains Are Right Now

Apple (NASDAQ: AAPL) stock price has come under intense pressure in the past few months as concerns about the company's growth continues. The shares retreated to a low of $170 on Tuesday, which was over 13.8% below the highest point this year.

Apple stock price analysis: Earnings to highlight iPhone, iPad woes

Earlier this month, analysts at KeyBanc Capital Markets downgraded Apple's (NASDAQ: AAPL) stock, citing near-all-time high valuation levels and an expected slowdown in US sales growth.

Is Apple stock still a buy?

Costco

Walmart

Let the investment legend Charlie Munger tell you. Our call of the day comes from the billionaire vice chairman of Berkshire Hathaway BRK.A, +1.92% BRK.B, +1.72%, who offered investing insights via a podcast from Acquired over dinner at his Los Angeles home.

Charlie Munger says not much ‘low-hanging fruit left' as he discusses Apple, Costco vs. Walmart and EVs.

Alphabet

That group consists of Apple Inc. NASDAQ: AAPL, Microsoft Corp. NASDAQ: MSFT, Alphabet Inc. NASDAQ: GOOGL, Amazon.com Inc. NASDAQ: AMZN, Nvidia Corp. NASDAQ: NVDA, Tesla Inc. NASDAQ: TSLA and Meta Platforms Inc. NASDAQ: META.

Could 7 Tech Giants Drag Down the Broader Market?

Worries about China and the future of a lucrative Google relationship could outlast even a strong earnings report.

Apple's Dark Cloud Might Linger

It's Halloween so it must be time to launch the latest iteration of the world's sleekest laptops and desktops. Apple Inc (NASDAQ:AAPL) has unveiled a revamped version of its MacBook Pro along with an updated iMac at its recent 'Scary Fast' event.

Apple Inc: 'Sacry Fast' MacBook Pro and iMac launched

NEW YORK--(BUSINESS WIRE)-- #Apple--B&H is pleased to announce Apple's M3 family of processors—the M3, M3 Pro, and M3 Max—offering significant performance improvements over the past two generations of Apple Silicon. The new M3, M3 Pro, and M3 Max chipsets will be making their debut in updated 14” and 16” MacBook Pro models while the base M3 chip will be featured in updated 24” iMac models. Apple 14" MacBook Pro with M3 Pro Chip (Space Black) https://www.bhphotovideo.com/c/product/1793624-REG/apple_m.

Apple Unveils Next-Gen MacBook Pros and iMacs With M3-Series Chips; Preorder and More Info at B&H

Apple (AAPL) used its "Scary Fast" event to announce an updated line of Macs and MacBooks, powered by its next-generation M3 chips.

Apple Unveils New Mac and MacBook, Powered by its Next Generation M3 Chips

LOS ANGELES--(BUSINESS WIRE)--Belkin, a leading consumer electronics brand for 40 years, today announced the BoostCharge Pro 2-in-1 Dock with MagSafe, an elegant charging solution for iPhone and Apple Watch. Engineered with official MagSafe technology, fast-charging capabilities for Apple Watch, and adjustable iPhone viewing angles from 0 to 70 degrees, the BoostCharge Pro 2-in-1 Dock delivers versatile form and premium-quality function. Its aesthetically elevated design incorporates post-consu.

Belkin underscores design excellence with new BoostCharge Pro 2-in-1 Dock for iPhone and Apple Watch

Folks banking on the arrival of the iMac Pro will have to wait a bit longer. If you've been looking to upgrade your 24-inch all-in-one, on the other hand, Apple's got some good news.

Apple's M3 iMac is up for preorder, starting at $1,299

Ahead of the all-important holiday shopping season, the new chips will refresh Apple's Mac lineup.

Apple announces new M3 chips and cuts the price of the entry-level MacBook Pro

CUPERTINO, Calif.--(BUSINESS WIRE)--Apple® today announced a new MacBook Pro® lineup featuring the all-new family of M3 chips: M3, M3 Pro, and M3 Max. With a next-generation GPU architecture and a faster CPU, the M3 family brings even more performance and remarkable new capabilities to MacBook Pro. The new 14-inch MacBook Pro with M3 is not only great for everyday tasks, but also delivers phenomenal sustained performance in pro apps and games. Perfect for aspiring creatives, students, and entre.

Apple unveils the new MacBook Pro featuring the M3 family of chips, making the world's best pro laptop even better

CUPERTINO, Calif.--(BUSINESS WIRE)--Apple® today announced M3, M3 Pro, and M3 Max, three chips featuring groundbreaking technologies that deliver dramatically increased performance and unleash new capabilities for Mac®. These are the first personal computer chips built using the industry-leading 3-nanometer process technology, allowing more transistors to be packed into a smaller space and improving speed and efficiency. Together, M3, M3 Pro, and M3 Max show how far Apple silicon for the Mac ha.

Apple unveils M3, M3 Pro, and M3 Max, the most advanced chips for a personal computer

CUPERTINO, Calif.--(BUSINESS WIRE)--Apple® today unveiled the new 24-inch iMac® featuring the amazing M3 chip, making the world's best all-in-one even more powerful and more capable. Thanks to the efficiency of Apple silicon, the new iMac delivers a huge leap in performance in its remarkably thin design and spectrum of seven vibrant colors that users love. iMac with M3 is up to 2x faster than the prior generation with M1.1 And for those upgrading from an Intel-based iMac, the new iMac is up to.

Apple supercharges 24-inch iMac with new M3 chip

It's time for another Apple event, with a spooky twist. The company announced a surprise “Scary Fast” event last week, prompting the rumor mill to speculate that Apple would be revealing new chips to power a new lineup of Macs.

Apple's October Scary Fast Event: Everything announced so far

Earnings season continues its rapid pace this week, as we have another full slate of quarterly releases to sort through. We've already gotten results from the big banks and several mega-cap technology players, with many more releases coming in the following weeks.

Apple Q4 Preview: Should Investors Take a Bite?

American Express

The current Berkshire Hathaway (NYSE: BRK-A , NYSE: BRK-B ) equity portfolio is worth $326.2 billion as of Oct. 27. The portfolio has 55 Warren Buffett stocks, including two S&P 500 ETFs.

The 3 Best Warren Buffett Stocks to Buy Now: November Edition

Analysts see Apple meeting expectations for the September quarter but are pessimistic about the December quarter.

Wall Street Cuts Estimates For Apple's December Quarter

Despite having been one of the top-performing stocks in the first half of the year, shares of Apple Inc NASDAQ: AAPL have found themselves under considerable pressure since hitting an all-time high in July. They're down about 15% since then, and what's worse is that it's been a measured decline.

Is Apple a buy ahead of earnings?

Apple Inc. is holding a rare nighttime event Monday, which is expected to bring the introduction of new Macs.

Apple event: What to expect from Monday evening's Mac launch

Apple consumers reportedly may see new versions of Mac products later on Monday as the tech giant's "Scary Fast" gets underway this evening.

News for Apple Stock (AAPL)