Americas

Europe

Greater China

Japan

Rest of Asia Pacific

Net Sales by Geography

Revenue segments as reported by the company.

iPhone

iPad

Services

Other

Revenue Segments

Gross Profit, Operating Income, and Net Income as a percentage of Revenue

Gross Margin

Operating Margin

Profit Margin

Margins

An operating expense is an expense a business incurs through its normal business operations. Often abbreviated as OPEX.

SG&A

Operating Expenses

Year over year growth in Revenue and Operating Expenses.

Revenue Y/Y

OpEx Y/Y

Growth

Shares outstanding refer to a company's stock currently held by all its shareholders, including share blocks held by institutional investors and restricted shares owned by the company's officers and insiders.

Outstanding Shares

Market Cap

Also known as Price/Sales Ratio. Calculated using Average market cap for the quarter / Annualized quarterly revenue.

Revenue Multiple

Apple

Apple Music is a music and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing, curated playlists. The service also includes the Internet radio station Beats 1, that broadcasts live to over 100 countries 24 hours a day. The service was announced on June 8, 2015, and launched on June 30, 2015 in over 100 countries worldwide. New subscribers get a three-month free trial period before the service becomes paid-only.

Apple Music

Apple Watch is a line of smartwatches designed, developed, and marketed by Apple Inc. It incorporates fitness tracking and health-oriented capabilities with integration with iOS and other Apple products and services.

Apple Watch

Apple TV is a digital media player and microconsole developed and sold by Apple Inc. It is a small network appliance and entertainment device that can receive digital data from a number of sources and stream it to a capable television.

Apple TV

Beats by Dr. Dre (Beats) is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of premium consumer headphones, earphones and speakers, Beats has introduced an entirely new generation to the possibilities of premium sound entertainment. The brand’s continued success helps bring the energy, emotion and excitement of playback in the recording studio back to the listening experience for music lovers worldwide. Beats was acquired by Apple Inc. in July 2014.

Beats by Dre

Shazam Entertainment Ltd. is a British app development company that created an app that can identify music, movies, advertising, and television shows, based on a short sample played and using the microphone on the device. On December 11, 2017, the company was bought by Apple Inc.The software is available for Android, macOS, iOS, watchOS and tvOS. Shazam Entertainment Limited was founded in 1999 by Chris Barton, Philip Inghelbrecht, Avery Wang, and Dhiraj Mukherjee.

Shazam

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Earnings data Q2 2021

Earnings data Q3 2021

Earnings data Q4 2021

Earnings data Q1 2022

Earnings data Q2 2022

Earnings data Q3 2022

Earnings data Q4 2022

Earnings data Q1 2023

Earnings data Q2 2023

Earnings data Q3 2023

Earnings data Q4 2023

Earnings data Q1 2024

Earnings data Q2 2024

Earnings data Q3 2024

Earnings data Q4 2024

Earnings data Q1 2025

Apple reports record revenue, Services shine amidst challenges and opportunities

Apple's Q1 2023 performance was marked by record revenue, strong Services growth, and challenges in iPhone and Mac sales.
The company's commitment to innovation, customer loyalty, and market expansion positions it well for future growth.
Despite industry challenges, Apple's strategic focus on premium products, services, and emerging markets presents significant opportunities.

Apple reports record revenue in Q2 2023, eyes growth opportunities

Apple's Q2 2023 performance was driven by record revenue, strong Services, and iPhone sales, despite challenges in Mac and iPad segments.
The company's focus on customer satisfaction, innovation, and growth in emerging markets presents opportunities for future expansion.
Investors are monitoring Apple's growth rates closely, while the company remains optimistic about its outlook and opportunities for improvement.
Overall, Apple's performance in Q2 sets a positive tone for the June quarter, with stable gross margins and potential for growth in various segments.

Apple beats Q3 revenue expectations, eyes growth in India and AI innovation

Apple's Q3 performance exceeded expectations, driven by strong iPhone sales and record Services revenue. Challenges include anticipated revenue declines in Mac and iPad segments. Opportunities in expanding markets like India and leveraging AI for innovation.

Apple reports record Q4 earnings, eyes growth in innovation

Apple's Q4 2023 performance showcased strong revenue and profitability, driven by iPhone and Services growth.
While facing challenges in Mac and iPad revenue, Apple's focus on sustainability and innovation positions it for future success.
Opportunities lie in continued growth across product lines, technological advancements, and operational enhancements.
Overall, Apple's strategic focus on revenue diversification, sustainability, and innovation sets a solid foundation for future growth.

Apple reports record Q1 earnings, eyes growth in enterprise and China

Apple delivered a strong financial performance in Q1 2024, driven by robust iPhone sales, record services revenue, and margin expansion.
While facing challenges in certain product segments and short-term disruptions, Apple remains optimistic about growth opportunities in emerging markets and enterprise.
The company's commitment to innovation, environmental sustainability, and social impact underpins its strong brand image and customer loyalty.
With a focus on generative AI, maintaining investment levels, and expanding into new markets, Apple aims to sustain growth and profitability in the long term.

Apple reports Q2 revenue growth, faces iPhone challenges, eyes opportunities

Apple's Q2 2024 performance showcased strong revenue and EPS records, with notable growth in Services.
While facing challenges in iPhone and iPad revenue, Apple's focus on sustainability and innovation remains strong.
Opportunities in generative AI, emerging markets, and enterprise applications position Apple for future growth.
Strategies to address challenges and capitalize on strengths will be crucial for Apple's continued success in the market.

Apple reports record Q3 revenue, Services shine amid product challenges

Apple delivered a strong performance in Q3 2024, achieving record revenues and EPS, with notable growth in Services and select product categories. The company's commitment to innovation, privacy, and global expansion underpins its strategic direction.
While facing challenges in certain product segments, Apple's strengths in Services, brand reputation, and shareholder returns position it well for future opportunities. Balancing growth, innovation, and operational excellence will be key to navigating potential risks.
Overall, Apple's Q3 performance reflects a mix of successes and challenges, highlighting the need for continued strategic focus on product innovation, market expansion, and sustainable practices to drive long-term value for shareholders and customers.

Apple posts record Q4 revenue, Services shine amid challenges

Apple's Q4 2024 earnings reflect a robust performance driven by record revenue and strong growth in key product segments.
While facing challenges in certain areas, Apple's strategic strengths in Services, innovation, and content offerings position the company well for future growth.
Opportunities lie in expanding services, leveraging Apple Intelligence features, and tapping into emerging markets for sustained revenue growth.

Revenue

Cost of revenue

Gross profit

Operating expenses

Operating income

EBITDA

Net income

Earnings per share

Total assets

Current assets

Cash & equivalents

Receivables

Inventory

Non-current assets

Net PPE

Intangibles

Total liabilities

Current liabilities

Short term debt

Income tax payable

Non-current liabilities

Long-term debt

Total equity

Stockholders equity

Minority interest

Total liabilities & equity

Total debt

Net debt

Book value per share

Cash from operations

Funds from operations

Change in working capital

Cash from investing

Capital expenditure

Purchase/sale of investments

Purchase/sale of business

Other sources

Cash from financing

Change in stock

Change in debt

Cash dividends paid

Cash from other sources

Net change in cash

Free cash flow

Apple (NASDAQ: AAPL ) has surged 40% year-to-date, garnering a “buy” rating from analysts, with an updated target price of $187.73. In the consumer electronics sector, Apple has continued to remain the dominant force, providing continued innovation in key areas many view as the next profit centers for the company.

AAPL Stock: Should You Buy the Apple Dip?

American Express

Bank of America

Chevron

Coca-Cola

Berkshire Hathaway's top stock holdings include some of the best businesses in the world. These companies have strong fundamentals, powered in part by their strong brands.

3 Things Warren Buffett's Top 5 Stocks All Have in Common

An adviser to Europe's top court on Thursday said judges should back a 13-billion-euro ($14 billion) tax order issued by EU competition regulators to Apple seven years ago.

EU court adviser backs EU's $14 bln tax order to Apple

Amazon

Alphabet

Microsoft

NVIDIA

Tesla

CNBC's Jim Cramer on Wednesday detailed why the "Magnificent Seven" tech stocks are often traded on Wall Street.

Jim Cramer examines why the 'Magnificent Seven' tech stocks have seen volatility in the market

Data from a team of quantitative-equity strategists at Bank of America showed that short interest in the group, which includes seven of the eight most valuable publicly traded U.S. companies, has fallen to an all-time low at around 1% of the group's aggregate market capitalization, as illustrated in the chart below.

Nobody on Wall Street wants to bet against the ‘Magnificent Seven'

Bread Financial Holdings Inc

Parker-Hannifin

On 11/10/23, Apple, Parker Hannifin, and Bread Financial Holdings will all trade ex-dividend for their respective upcoming dividends.

Ex-Dividend Reminder: Apple, Parker Hannifin And Bread Financial Holdings

CrowdStrike

Datadog

Fortinet

Amplify Cybersecurity ETF

iShares Russell 2000 ETF

Invesco QQQ

Zscaler

Mr. Market has thrown up big tells on which sectors are likely to outperform going forward. My top two sector picks are mega cap technology and cybersecurity stocks, both of which are displaying relative strength.

Mega-Cap Technology And Cybersecurity Stocks Leading The Market (Technical Analysis)

Apple's services gross profit margin is about twice as high as its product gross profit margin. The company boasts an installed base of more than two billion active devices to sell services to.

Why Apple's Services Business Is Such a Big Catalyst for the Stock

Apple is suffering from a market slump, but is still crushing it in digital services. Meanwhile, Microsoft has massive earnings potential in artificial intelligence.

3 Top Tech Stocks to Buy in November

Occidental Petroleum

Berkshire Hathaway's portfolio is full of great dividend stocks. Its biggest dividend checks come from three modest payers.

Nearly Half of Warren Buffett's $6.1 Billion in Annual Dividends Comes From These 3 Stocks

Contrary to its recent gains, Apple's (NASDAQ: AAPL) stock trajectory has experienced fluctuation, notably from its July peak of $197. In the wake of this year's last quarter earnings report, the spotlight is currently on this tech giant to address investor concerns.

Apple stock price prediction 2025

Wall Street looked at recent Apple Inc. (NASDAQ: AAPL) earnings and was concerned.

Apple Remains the World's Greatest Stock

The virtual reality market is projected to be worth $166 billion by 2030. Apple will launch its first VR/AR headset next year, and has a history of dominating new markets.

2 Stocks to Invest in Virtual Reality

Meta Platforms Inc., Apple Inc., Alphabet Inc. and other companies that offer digital wallets and payment apps would fall under U.S. Consumer Financial Protection Bureau supervision under a newly proposed rule aimed at treating nonbanks more like traditional counterparts.

Meta, Apple at risk of increased regulation of digital wallets

Apple has relied on organic growth and buybacks to fuel higher earnings per share. With organic growth stalling, the company has depended on buybacks to keep its valuation reasonable.

Apple's Annual Buybacks Hit a 3-Year Low. Should Investors Be Concerned?

Amazon's e-commerce profits have skyrocketed this year, and their growth doesn't appear to be slowing. The popularity of Apple's devices has given it the third-largest market share in online retail.

3 Top E-Commerce Stocks to Buy in November

Chewy

Etsy

Procter & Gamble

A bull market could be ahead, and now is the perfect time to start preparing. Before making any decisions, though, it's important to consider whether you prefer cautious or more aggressive investments.

The S&P 500 Is Rallying. Here's Where to Invest $5,000 Right Now.

Affirmed "Buy" Rating: The assessment underscores a continued "buy" recommendation for Apple, reflecting confidence in the company's potential to deliver favorable returns. Enhanced Estimates: The updated estimates, informed by robust innovation and strategic positioning, strengthen the case for Apple's long-term growth potential, even amidst short-term fluctuations. Innovation as a Key Driver: Apple's unique status as a symbol of innovation and excellence sets it apart in the tech landscape, maintaining its growth story's vibrancy.

Apple Could Offer A Very Decent Near-Term Upside

ServiceNow

QUALCOMM

Intel

The hype around artificial intelligence was taken down a notch in the third quarter, as Big Tech companies came under pressure to show results in what has become the largest technological shift since the creation of the internet.

These tech stocks scored this earnings season even as AI hype slowed — and the winner isn't Nvidia

Chinese President Xi Jinping is scheduled to sit down with hundreds of business leaders over dinner next week when the Asia-Pacific Economic Cooperation summit takes place in San Francisco, according to a Bloomberg report. The dinner comes amid efforts by U.S. and Chinese officials to smooth over relations, particularly as tech giants Apple Inc. AAPL, +1.68% and Qualcomm Inc. QCOM, +0.93% rely heavily on sales in China.

China's President Xi to meet business executives in Silicon Valley: report

Apple Inc.'s stock has rallied enough the past couple of weeks to break through the resistance that has been dragging the stock down the past three months.

Apple's stock reconnects with a bullish friend

The decision was announced internally last week and is meant to give engineers more time to focus on fixing existing flaws, according to Bloomberg.

Apple Will Focus On Fixing Phone And Computer Glitches Before New Updates, Report Says

PayPal

The proposal marks a long-anticipated and ambitious move by CFPB Director Rohit Chopra to assert the agency's full authority over Big Tech, a sector he has frequently criticized for privacy and competition issues.

Apple, PayPal could face bank-like supervision under federal watchdog's proposal

The top U.S. consumer financial watchdog on Tuesday proposed to regulate tech giants' digital payments and smartphone wallet services, saying they rival traditional payment methods in scale and scope but lack consumer safeguards.

US consumer watchdog proposes rules for Big Tech payments, digital wallets

The Consumer Financial Protection Bureau proposed a new rule Tuesday that would require big tech companies who offer payment services — think Apple Pay or PayPal — to submit to supervisory examinations typically reserved for large banks.

News for Apple Stock (AAPL)