Americas

Europe

Greater China

Japan

Rest of Asia Pacific

Net Sales by Geography

Revenue segments as reported by the company.

iPhone

iPad

Services

Other

Revenue Segments

Gross Profit, Operating Income, and Net Income as a percentage of Revenue

Gross Margin

Operating Margin

Profit Margin

Margins

An operating expense is an expense a business incurs through its normal business operations. Often abbreviated as OPEX.

SG&A

Operating Expenses

Year over year growth in Revenue and Operating Expenses.

Revenue Y/Y

OpEx Y/Y

Growth

Shares outstanding refer to a company's stock currently held by all its shareholders, including share blocks held by institutional investors and restricted shares owned by the company's officers and insiders.

Outstanding Shares

Market Cap

Also known as Price/Sales Ratio. Calculated using Average market cap for the quarter / Annualized quarterly revenue.

Revenue Multiple

Apple

Apple Music is a music and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing, curated playlists. The service also includes the Internet radio station Beats 1, that broadcasts live to over 100 countries 24 hours a day. The service was announced on June 8, 2015, and launched on June 30, 2015 in over 100 countries worldwide. New subscribers get a three-month free trial period before the service becomes paid-only.

Apple Music

Apple Watch is a line of smartwatches designed, developed, and marketed by Apple Inc. It incorporates fitness tracking and health-oriented capabilities with integration with iOS and other Apple products and services.

Apple Watch

Apple TV is a digital media player and microconsole developed and sold by Apple Inc. It is a small network appliance and entertainment device that can receive digital data from a number of sources and stream it to a capable television.

Apple TV

Beats by Dr. Dre (Beats) is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of premium consumer headphones, earphones and speakers, Beats has introduced an entirely new generation to the possibilities of premium sound entertainment. The brand’s continued success helps bring the energy, emotion and excitement of playback in the recording studio back to the listening experience for music lovers worldwide. Beats was acquired by Apple Inc. in July 2014.

Beats by Dre

Shazam Entertainment Ltd. is a British app development company that created an app that can identify music, movies, advertising, and television shows, based on a short sample played and using the microphone on the device. On December 11, 2017, the company was bought by Apple Inc.The software is available for Android, macOS, iOS, watchOS and tvOS. Shazam Entertainment Limited was founded in 1999 by Chris Barton, Philip Inghelbrecht, Avery Wang, and Dhiraj Mukherjee.

Shazam

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Earnings data Q2 2021

Earnings data Q3 2021

Earnings data Q4 2021

Earnings data Q1 2022

Earnings data Q2 2022

Earnings data Q3 2022

Earnings data Q4 2022

Earnings data Q1 2023

Earnings data Q2 2023

Earnings data Q3 2023

Earnings data Q4 2023

Earnings data Q1 2024

Earnings data Q2 2024

Earnings data Q3 2024

Earnings data Q4 2024

Earnings data Q1 2025

Apple reports record revenue, Services shine amidst challenges and opportunities

Apple's Q1 2023 performance was marked by record revenue, strong Services growth, and challenges in iPhone and Mac sales.
The company's commitment to innovation, customer loyalty, and market expansion positions it well for future growth.
Despite industry challenges, Apple's strategic focus on premium products, services, and emerging markets presents significant opportunities.

Apple reports record revenue in Q2 2023, eyes growth opportunities

Apple's Q2 2023 performance was driven by record revenue, strong Services, and iPhone sales, despite challenges in Mac and iPad segments.
The company's focus on customer satisfaction, innovation, and growth in emerging markets presents opportunities for future expansion.
Investors are monitoring Apple's growth rates closely, while the company remains optimistic about its outlook and opportunities for improvement.
Overall, Apple's performance in Q2 sets a positive tone for the June quarter, with stable gross margins and potential for growth in various segments.

Apple beats Q3 revenue expectations, eyes growth in India and AI innovation

Apple's Q3 performance exceeded expectations, driven by strong iPhone sales and record Services revenue. Challenges include anticipated revenue declines in Mac and iPad segments. Opportunities in expanding markets like India and leveraging AI for innovation.

Apple reports record Q4 earnings, eyes growth in innovation

Apple's Q4 2023 performance showcased strong revenue and profitability, driven by iPhone and Services growth.
While facing challenges in Mac and iPad revenue, Apple's focus on sustainability and innovation positions it for future success.
Opportunities lie in continued growth across product lines, technological advancements, and operational enhancements.
Overall, Apple's strategic focus on revenue diversification, sustainability, and innovation sets a solid foundation for future growth.

Apple reports record Q1 earnings, eyes growth in enterprise and China

Apple delivered a strong financial performance in Q1 2024, driven by robust iPhone sales, record services revenue, and margin expansion.
While facing challenges in certain product segments and short-term disruptions, Apple remains optimistic about growth opportunities in emerging markets and enterprise.
The company's commitment to innovation, environmental sustainability, and social impact underpins its strong brand image and customer loyalty.
With a focus on generative AI, maintaining investment levels, and expanding into new markets, Apple aims to sustain growth and profitability in the long term.

Apple reports Q2 revenue growth, faces iPhone challenges, eyes opportunities

Apple's Q2 2024 performance showcased strong revenue and EPS records, with notable growth in Services.
While facing challenges in iPhone and iPad revenue, Apple's focus on sustainability and innovation remains strong.
Opportunities in generative AI, emerging markets, and enterprise applications position Apple for future growth.
Strategies to address challenges and capitalize on strengths will be crucial for Apple's continued success in the market.

Apple reports record Q3 revenue, Services shine amid product challenges

Apple delivered a strong performance in Q3 2024, achieving record revenues and EPS, with notable growth in Services and select product categories. The company's commitment to innovation, privacy, and global expansion underpins its strategic direction.
While facing challenges in certain product segments, Apple's strengths in Services, brand reputation, and shareholder returns position it well for future opportunities. Balancing growth, innovation, and operational excellence will be key to navigating potential risks.
Overall, Apple's Q3 performance reflects a mix of successes and challenges, highlighting the need for continued strategic focus on product innovation, market expansion, and sustainable practices to drive long-term value for shareholders and customers.

Apple posts record Q4 revenue, Services shine amid challenges

Apple's Q4 2024 earnings reflect a robust performance driven by record revenue and strong growth in key product segments.
While facing challenges in certain areas, Apple's strategic strengths in Services, innovation, and content offerings position the company well for future growth.
Opportunities lie in expanding services, leveraging Apple Intelligence features, and tapping into emerging markets for sustained revenue growth.

Revenue

Cost of revenue

Gross profit

Operating expenses

Operating income

EBITDA

Net income

Earnings per share

Total assets

Current assets

Cash & equivalents

Receivables

Inventory

Non-current assets

Net PPE

Intangibles

Total liabilities

Current liabilities

Short term debt

Income tax payable

Non-current liabilities

Long-term debt

Total equity

Stockholders equity

Minority interest

Total liabilities & equity

Total debt

Net debt

Book value per share

Cash from operations

Funds from operations

Change in working capital

Cash from investing

Capital expenditure

Purchase/sale of investments

Purchase/sale of business

Other sources

Cash from financing

Change in stock

Change in debt

Cash dividends paid

Cash from other sources

Net change in cash

Free cash flow

NVIDIA

UBS Group AG

UBS cut its rating on what it calls the Big Six — that's the Magnificent Seven minus struggling Tesla — to neutral from overweight.

Don't overweight the megacap tech giants like Nvidia and Apple, says UBS

Amazon

Alphabet

Morning Bid: Big Tech swoons as Q1s lurk, Nvidia decimated

The Magnificent Seven stocks lost nearly $1 trillion in combined market value last week.

Big Tech Faces Earnings Test After Market Rout

Apple has recently made an aggressive play to expand operations on both the manufacturing and sales front in India.

Why Apple is betting big on India

Microsoft

Tesla

The so-called Magnificent Seven — Apple Inc., Nvidia Corp., Microsoft Corp., Tesla Inc. Google parent Alphabet Inc., Amazon.com, Meta Platforms Inc., the parent of Facebook and Instagram — have done the heavy lifting for the U.S. stock market since last year's massive artificial intelligence stock-buying bender.

The Magnificent Seven have gotten less magnificent ahead of earnings. This one could have the most explaining to do.

A list of high-quality dividend growth stocks trading near 52-week lows is evaluated based on Historical and Future Fair values. Apple appears to be near fair value, and trading near 52-week lows could be at a favorable entry point for long-term investment. The current risks facing Apple appear to be well managed, and the fundamental business is well positioned for continued growth.

High-Quality Dividend Growth Near 52-Week Lows: Apple Is Attractive

American Express

Bank of America

Coca-Cola

Buffett's "big four" are Apple, Bank of America, American Express, and Coca-Cola. He's invested heavily in these stocks primarily because he believes in their businesses.

Why Warren Buffett Has 68% of Berkshire Hathaway's $361 Billion Portfolio Invested in Only 4 Stocks

Palantir Technologies

DNB Asset Management, the asset manager of Norway's largest bank, disclosed the moves in a filing with the SEC.

Big Fund Doubles Down on Palantir Stock, Sells Apple, Tesla, Microsoft

Netflix

In a week marked by significant turbulence, ‘Magnificent Seven' stocks experienced a notable decline, diverging sharply from their typically robust performance.

Magnificent Seven stocks ‘not so magnificent' on week's closure

Apple pays a smaller yield but has been boosting its payout more quickly in the past decade. Coca-Cola stock will appeal more to investors seeking stability and lower risks.

Better Dividend Stock Buy: Apple vs. Coca-Cola

The iPhone and other products still reign supreme, but Apple's various services are increasingly important. Services post better revenue growth and higher margins than hardware, and they reinforce its powerful ecosystem.

Apple Generated $23 Billion of Q1 2024 Revenue From Something Other Than Hardware Devices. Does That Make This Top Warren Buffett Stock a No-Brainer Buy?

Apple has raised the dividend for twelve years and is likely to hike it once again next month -- probably by 4%. Apple's history shows that periods of lower growth are good opportunities to add the stock to your portfolio. Exciting releases like the Vision Pro and potential in the home robotics market make Apple a promising investment.

Apple Should Climb The Wall Of Worry

Artificial intelligence will soon be a valuable tool in our personal lives. Apple is well positioned to lead the pack.

Apple Could Still Be AI's Big Winner

Altstore PAL is available only to EU residents after a ruling that Apple has to allow third-party app stores.

Apple Users in Europe Get a New Third-Party App Store

European Union (EU) antitrust regulators are reportedly preparing to approve Apple's tap-and-go mobile payments system proposals as early as May.  The tech company had proposed to open the system to rivals after being accused by the European Commission (EC) of thwarting competition.

EU Regulators Set to Accept Apple's Proposals on Tap-and-Go Tech

The removal of WhatsApp and Threads from Apple's China App Store puts this revenue stream at risk, as it may signal further restrictions on Meta's ability to capture advertising dollars from Chinese companies looking to expand globally.

Apple's removal of WhatsApp in China reopens debate over user freedom

Apple has reportedly removed messaging apps including WhatsApp and Telgram from its iPhone store for users in China, following orders from the Chinese government.

China orders Apple to remove WhatsApp, Threads, other apps in censorship move: report

The Chinese government ordered Apple to remove WhatsApp, Signal, Threads and Telegram from its App Store, according to a report.

Apple removes WhatsApp, Threads from App Store in China after demand by Beijing over security concerns

Apple's offer to open its tap-and-go mobile payments system to rivals is set to be approved by EU antitrust regulators as soon as next month after it tweaked some of the terms, people familiar with the matter said.

Apple's offer to open up tap-and-go tech to be approved by EU next month, sources say

Apple has removed Meta's WhatsApp and Threads, as well as Telegram and Signal, from its App Store in China. The company was ordered to do so by the Cyberspace Administration of China, which cited national security concerns, Apple told Reuters in a report posted Friday (April 19).

Apple Says China Ordered Removal of WhatsApp, Threads From App Store

Apple just removed WhatsApp, Signal, and other messaging apps from its Chinese app store. Big Tech is used to these compromises in order to do business in various parts of the world.

Here's what Apple will say if a US TikTok ban becomes law

NIKE

The performance of a few S&P 500 members in 2024 has left a sour taste in investors' mouths, with beloved stocks such as Nike NKE, Tesla TSLA, and Apple AAPL unable to gain any meaningful traction.

Are These Beaten-Down S&P 500 Members Worth a Buy?

Apple Inc (NASDAQ:AAPL, ETR:APC) has been ordered to remove Meta Platforms Inc (NASDAQ:META, ETR:FB2A, SWX:FB)-owned messaging app WhatsApp and social media platform Threads from its App Store in China due to national security concerns. “We are obligated to follow the laws in the countries where we operate, even when we disagree,” Apple said in a statement.

Apple ordered to remove WhatsApp and Threads from China App Store

Apple on Friday said it has pulled WhatsApp, Threads, Signal and Telegram from the App Store in China.

Apple pulls Meta's WhatsApp, Threads from China App Store

Big drops in two of the Magnificent Seven stocks hasn't dented the group's influence on the S&P 500. In fact, they dominate more than ever.

News for Apple Stock (AAPL)