
Wix.com (WIX) Stock Forecast & Price Target
Wix.com (WIX) Analyst Ratings
Bulls say
Wix.com is poised for significant growth, with Studio revenue projected to more than double year-over-year in 2024, now comprising approximately 50% of partner revenue, an increase from 30% in 2023. The company anticipates expanding its non-GAAP gross margins to 70% for fiscal year 2025, bolstered by AI-assisted efficiencies in customer care, which enhances overall profitability. Additionally, Studio revenue is forecasted to grow by around 65% in 2025, contributing to continued momentum in partner revenue and reflecting strong market share gains in the agency space.
Bears say
Wix.com's stock outlook is negatively impacted by a combination of foreign exchange (FX) headwinds that have resulted in a downward revision of revenue and free cash flow (FCF) estimates by 2.5% and 2%, respectively. Additionally, a slowdown in registered user growth and challenges in monetizing the existing user base raise concerns about future revenue streams, particularly in the context of potential shifts towards monthly subscriptions and declining renewal rates. The company's international market expansion is also slowing, which, along with stagnating annual recurring revenue (ARR) due to faltering momentum with design agencies, further contributes to the cautious financial outlook.
This aggregate rating is based on analysts' research of Wix.com and is not a guaranteed prediction by Public.com or investment advice.
Wix.com (WIX) Analyst Forecast & Price Prediction
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