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Ulta Beauty (ULTA) Stock Forecast & Price Target

Ulta Beauty (ULTA) Analyst Ratings

Based on 34 analyst ratings
Buy
Strong Buy 29%
Buy 32%
Hold 35%
Sell 3%
Strong Sell 0%

Bulls say

Ulta Beauty operates over 1,400 freestanding stores and 600 Target shop-in-shops, solidifying its position as the largest specialized beauty retailer in the U.S., with a diverse product mix contributing to 2024 sales: cosmetics (39%), skin care (23%), fragrances (13%), and hair care (19%). The company's financial performance reflects resilience, with estimated revenue growth of 3.4% year-over-year, bolstered by new store contributions and a 3.0% increase in average transaction values, while gross margins improved, reaching 38.2%, surpassing consensus estimates due to better inventory management and a favorable product mix. Moreover, with cash and cash equivalents at $703.2 million and the potential for expansion into international markets, including Mexico and the Middle East, Ulta Beauty is well-positioned for sustainable growth and profitability.

Bears say

Ulta Beauty's projected total sales growth for the year has been revised down to 2.6% YoY, reflecting a decrease from the previous estimate of 3.1%, with actual fourth-quarter sales declining 1.9% year-over-year. The company's guidance for earnings per share (EPS) has also been lowered, anticipated to fall between $22.50 and $22.90, which is below both the prior consensus estimate of $23.52 and last year's EPS of $25.34. Additionally, the decline in spend per member by 6% year-over-year, alongside mid-single-digit declines in makeup comparable store sales, indicates weakening consumer demand in a core category of the business.

Ulta Beauty (ULTA) has been analyzed by 34 analysts, with a consensus rating of Buy. 29% of analysts recommend a Strong Buy, 32% recommend Buy, 35% suggest Holding, 3% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of Ulta Beauty and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Ulta Beauty (ULTA) Forecast

Analysts have given Ulta Beauty (ULTA) a Buy based on their latest research and market trends.

According to 34 analysts, Ulta Beauty (ULTA) has a Buy consensus rating as of Aug 24, 2025. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $435.18, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $435.18, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Ulta Beauty (ULTA)


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