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SYF
Volume: 2.04M

Synchrony Financial (SYF) Stock Forecast & Price Target

Synchrony Financial (SYF) Analyst Ratings

Based on 17 analyst ratings
Buy
Strong Buy 24%
Buy 41%
Hold 35%
Sell 0%
Strong Sell 0%

Bulls say

Synchrony Financial is a differentiated financial services provider with a focused consumer lending product offering. Through a network of retail partners, the company offers co-branded and private label card products as well as BNPL and installment lending options that provide attractive payment and financing options to consumers. The company's strong credit performance, outsized share repurchase program, and new account growth are positives that are balanced by earnings risks related to its merchant relationships and worries about non-cobrand/dual-card growth. In the near term, the stabilizing and balanced business environment, along with manageable credit quality trends and provision levels, are expected to support the company's growth. However, risks include a significant deterioration in the macroeconomic environment, loss of major retail partners, and increased competition, which could all result in a decline in market share and financial performance. Overall, Synchrony's commitment to employee happiness, diversity, and responsible lending practices bodes well for its long-term sustainability and potential for continued success in the market.

Bears say

Synchrony Financial is currently facing a challenging economic environment, with possible downside risks to their credit card business due to potential credit loss trends and a shift towards higher merchant economics at the expense of the company. Additionally, the company's valuation does not adequately reflect these potential challenges, indicating a potential disconnect between stock price and fundamental factors. This, combined with ongoing concerns about non-co-branded card underperformance and the need for inflection, make us concerned about the company's near-term outlook.

Synchrony Financial (SYF) has been analyzed by 17 analysts, with a consensus rating of Buy. 24% of analysts recommend a Strong Buy, 41% recommend Buy, 35% suggest Holding, 0% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of Synchrony Financial and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Synchrony Financial (SYF) Forecast

Analysts have given Synchrony Financial (SYF) a Buy based on their latest research and market trends.

According to 17 analysts, Synchrony Financial (SYF) has a Buy consensus rating as of Aug 8, 2026. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $87.53, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $87.53, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Synchrony Financial (SYF)

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