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STUB
Volume: 7.65M

STUB Stock Forecast & Price Target

STUB Analyst Ratings

Based on 9 analyst ratings
Buy
Strong Buy 33%
Buy 22%
Hold 33%
Sell 11%
Strong Sell 0%

Bulls say

Stubhub Holdings is viewed favorably because its leading 47% share of the secondary ticketing market gives it a strong competitive position and a deep inventory of live event tickets that can support durable growth. The company also has multiple expansion drivers in advertising, secondary market growth, and direct issuance ticketing, which could broaden monetization beyond its core marketplace. This combination of market leadership and forward growth initiatives supports a constructive fundamental outlook, even as it remains expected to trade below Live Nation and above Vivid Seats.

Bears say

Stubhub Holdings is facing a negative outlook because its updated 2026 guidance implies a sharp 2H deceleration, with GMS guided at $10.1bn-$10.3bn despite a strong 2Q GMS beat and World Cup benefit. Management’s caution around possible pull-forward or substitution demand, plus ongoing uncertainty around core secondary growth, direct issuance, and advertising, makes 2027 estimates harder to underwrite, leading to lower 2027 GMS of $10.46bn and EBITDA of $473mm. Even with 2026 EBITDA guided at $400mm-$420mm and a $10.35bn GMS outlook, the stock remains pressured by tougher World Cup comps, lower take-rate assumptions, and concerns that growth could normalize faster than expected.

STUB has been analyzed by 9 analysts, with a consensus rating of Buy. 33% of analysts recommend a Strong Buy, 22% recommend Buy, 33% suggest Holding, 11% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of StubHub Holdings, Inc. and is not a guaranteed prediction by Public.com or investment advice.

STUB Analyst Forecast & Price Prediction

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FAQs About StubHub Holdings, Inc. (STUB) Forecast

Analysts have given STUB a Buy based on their latest research and market trends.

According to 9 analysts, STUB has a Buy consensus rating as of Oct 30, 2026. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $10.17, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $10.17, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

StubHub Holdings, Inc. (STUB)

Volume: 7.65M

STUB Analyst Forecast & Price Prediction

Get the latest STUB stock forecast, including analyst ratings and price predictions, with real-time AI-powered fundamental data and custom analysis

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