
Snap (SNAP) Stock Forecast & Price Target
Snap (SNAP) Analyst Ratings
Bulls say
Snap has demonstrated a positive financial outlook, with an adjusted EBITDA forecast for 2026 projected at $809 million, reflecting an increase of 7%. The company anticipates a total revenue growth of 8.4% for the third quarter, which aligns with management’s guidance of 7.5% to 9.6%, primarily driven by robust advertising revenue attributed to growing gains from Snapchat+. Furthermore, the expected revenue growth of 47.6% in the near term indicates a strong momentum in Snap's advertising segment, suggesting a solid foundation for future performance.
Bears say
Snap is facing a concerning decline in North American daily active users (DAUs), with expectations of a continued decrease of two million in the third quarter, which is negatively impacting overall platform engagement. Furthermore, the company's infrastructure cost growth forecast has been revised down to flat year-over-year for 2026, highlighting potential financial strain. Additionally, various downside risks including heightened competition, challenges with their advertising model, and ineffective research and development investments further exacerbate the financial outlook for Snap.
This aggregate rating is based on analysts' research of Snap and is not a guaranteed prediction by Public.com or investment advice.
Snap (SNAP) Analyst Forecast & Price Prediction
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