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ROKU
Volume: 1.96M

Roku (ROKU) Stock Forecast & Price Target

Roku (ROKU) Analyst Ratings

Based on 23 analyst ratings
Buy
Strong Buy 30%
Buy 22%
Hold 48%
Sell 0%
Strong Sell 0%

Bulls say

Roku is benefitting from a strong growth trajectory with advertising revenue growing 25% year over year and a growing user base of over 100 million households worldwide using Roku as their TV streaming platform. The company's strong financial performance in the second quarter of 2026, with total net revenue of $1.354B and a record Free Cash Flow of $704.1M, demonstrates its ability to capitalize on the growing trend of cord-cutting and streaming television. With a diverse and expanding monetization strategy, including a mix-shift towards higher-margin ad products, Roku's strong fundamentals suggest a positive outlook for the company's stock.

Bears say

Roku is experiencing strong revenue growth and record high financial levels, but this may not be sustainable as the pending acquisition by FOX creates uncertainty for the company's future performance. In addition, while the expansion of the Roku Channel and new home screen update hold potential for further growth, the success of these initiatives remains unclear. Furthermore, competition in the streaming market is increasing, which could threaten Roku's position as the top streaming operating system in the US.

Roku (ROKU) has been analyzed by 23 analysts, with a consensus rating of Buy. 30% of analysts recommend a Strong Buy, 22% recommend Buy, 48% suggest Holding, 0% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of Roku and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Roku (ROKU) Forecast

Analysts have given Roku (ROKU) a Buy based on their latest research and market trends.

According to 23 analysts, Roku (ROKU) has a Buy consensus rating as of Aug 29, 2026. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $155.04, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $155.04, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Roku (ROKU)

Volume: 1.96M

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