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PRU
Volume: 1.13M

Prudential Financial (PRU) Stock Forecast & Price Target

Prudential Financial (PRU) Analyst Ratings

Based on 12 analyst ratings
Hold
Strong Buy 0%
Buy 0%
Hold 67%
Sell 33%
Strong Sell 0%

Bulls say

Prudential Financial is expected to experience strong growth in its US business, especially in institutional retirement and individual retirement. However, its international business has faced challenges, including a sales suspension in Japan. The company also has a significant presence in emerging markets, which can provide future growth opportunities. There are concerns about the competitiveness of the insurance market and PRU's ability to generate profitable sales in the face of aggressive pricing. However, the company's differentiated product features, distribution channels, and strong brand are potential strengths that can help mitigate these challenges. Overall, while there are some risks, we remain positive on PRU's outlook and see potential for long-term growth.

Bears say

Prudential Financial is facing headwinds in both its US and international businesses, with the extended sales suspension in its largest market, Japan, and compliance issues causing concern for investors. While the company was able to produce a strong quarter, with better-than-expected premiums and earnings results, the negative impact of the extended sales suspension and compliance issues cannot be ignored. Additionally, the company's decision to lower its EPS estimates and the potential damage to its brand in the long-term adds to our negative outlook on the stock.

Prudential Financial (PRU) has been analyzed by 12 analysts, with a consensus rating of Hold. 0% of analysts recommend a Strong Buy, 0% recommend Buy, 67% suggest Holding, 33% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of Prudential Financial and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Prudential Financial (PRU) Forecast

Analysts have given Prudential Financial (PRU) a Hold based on their latest research and market trends.

According to 12 analysts, Prudential Financial (PRU) has a Hold consensus rating as of May 15, 2026. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $101.50, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $101.50, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Prudential Financial (PRU)

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