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MAX
Volume: 353.53K
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MediaAlpha (MAX) Stock Forecast & Price Target

MediaAlpha (MAX) Analyst Ratings

Based on 10 analyst ratings
Buy
Strong Buy 20%
Buy 40%
Hold 30%
Sell 0%
Strong Sell 10%

Bulls say

MediaAlpha Inc has demonstrated robust growth, with its P&C TV segment achieving a remarkable 639% year-over-year increase, surpassing the anticipated 625%. The company reported fourth-quarter revenues of $499.2 million, exceeding both management's guidance and previous estimates, indicating strong demand from auto insurance carriers and distributors. Furthermore, the improving profitability outlook for auto insurance carriers is expected to sustain and enhance customer acquisition spending, positioning MediaAlpha favorably within a growing addressable market.

Bears say

MediaAlpha's 1Q25 guidance indicates a revenue forecast that is significantly lower than consensus estimates, with projections sitting 16% below expectations, attributed to a slowdown in property and casualty pricing that has not been compensated by volume growth. Furthermore, the anticipated outcome of the FTC settlement presents a risk of multiple contraction, potentially bringing valuation down to approximately 7x. Additionally, the company is revising its FY25 revenue estimate downward to $1,096 million from a prior $1,137 million, reflecting broader concerns about customer acquisition spending and intensified competition in the digital advertising sector.

MediaAlpha (MAX) has been analyzed by 10 analysts, with a consensus rating of Buy. 20% of analysts recommend a Strong Buy, 40% recommend Buy, 30% suggest Holding, 0% advise Selling, and 10% predict a Strong Sell.

This aggregate rating is based on analysts' research of MediaAlpha and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About MediaAlpha (MAX) Forecast

Analysts have given MediaAlpha (MAX) a Buy based on their latest research and market trends.

According to 10 analysts, MediaAlpha (MAX) has a Buy consensus rating as of Jul 12, 2025. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $19.65, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $19.65, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

MediaAlpha (MAX)

Volume: 353.53K

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