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MediaAlpha (MAX) Stock Forecast & Price Target

MediaAlpha (MAX) Analyst Ratings

Based on 6 analyst ratings
Buy
Strong Buy 17%
Buy 67%
Hold 17%
Sell 0%
Strong Sell 0%

Bulls say

MediaAlpha Inc. demonstrated strong financial performance with a total transaction value of approximately $589 million for Q3, reflecting a year-over-year increase of about 30% and exceeding expectations by 6%. The company’s property and casualty (P&C) vertical showed remarkable growth, increasing approximately 42% year-over-year and 26% sequentially, indicating robust demand in the insurance sector. Additionally, adjusted total revenue rose 18% year-over-year to $306.5 million, alongside a contribution margin of 7.7%, signaling effective operational management and a favorable market outlook for customer acquisition spending amid improving profitability among auto insurance carriers.

Bears say

MediaAlpha Inc. is facing significant challenges, as evidenced by a 40% year-over-year decline in its Health TV segment, which includes both the under-65 health and Medicare categories. Additionally, the company's Q4 revenue guidance, projected at $280-300 million, reflects a 3.5% year-over-year decrease at the midpoint and falls short of market expectations. This negative outlook is further underscored by the sensitivity of the company's earnings estimates, where a mere 10% change could lead to a corresponding 10% fluctuation in projected price targets, indicating a precarious financial situation.

MediaAlpha (MAX) has been analyzed by 6 analysts, with a consensus rating of Buy. 17% of analysts recommend a Strong Buy, 67% recommend Buy, 17% suggest Holding, 0% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of MediaAlpha and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About MediaAlpha (MAX) Forecast

Analysts have given MediaAlpha (MAX) a Buy based on their latest research and market trends.

According to 6 analysts, MediaAlpha (MAX) has a Buy consensus rating as of Dec 17, 2025. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $17, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $17, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

MediaAlpha (MAX)


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