
Gray TV (GTN) Stock Forecast & Price Target
Gray TV (GTN) Analyst Ratings
Bulls say
Gray Media Inc. is experiencing a positive outlook due to its strategically positioned portfolio of television stations, which are ranked #1 or #2 in nearly every market they serve, suggesting strong potential for revenue growth through retransmission fees and political advertising spending. The company's diversified media properties, including its digital agency Gray Digital Media, bolster its capabilities in delivering comprehensive marketing strategies, thereby enhancing its competitive edge in the multimedia landscape. Furthermore, the anticipation of pending transactions for 2026 has contributed to an upward revision in financial projections, reinforcing confidence in the company's future performance.
Bears say
Gray Media Inc. is projected to experience a decline in revenue and adjusted EBITDA to $3.10 billion and $660 million, respectively, by 2025, primarily due to significant industry headwinds affecting advertising and distribution. The company's outlook is further threatened by multiple risks, including potential declines in advertising demand, erosion of viewership, loss of affiliation agreements, and the impacts of regulatory changes and technological disruption. These challenges not only undermine the growth prospects but also raise concerns about future profitability amidst a shifting media landscape.
This aggregate rating is based on analysts' research of Gray TV and is not a guaranteed prediction by Public.com or investment advice.
Gray TV (GTN) Analyst Forecast & Price Prediction
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