
e.l.f. Beauty (ELF) Stock Forecast & Price Target
e.l.f. Beauty (ELF) Analyst Ratings
Bulls say
e.l.f. Beauty Inc. has demonstrated significant growth potential, with F1H25 sales skyrocketing by 91% on average due to concentrated door additions, setting a strong foundation for future performance. The company maintains a leading market position in the Foundation & Face category while simultaneously expanding its share in the Eye category, achieving a notable all-time high of 9% in F1Q26. Additionally, the anticipated international door additions in F2H26, coupled with an easier comparative period, are likely to drive further top-line growth throughout the year.
Bears say
e.l.f. Beauty Inc. has experienced a decline in market share within its Cheek category, which is considered the most pressured segment of its product offerings, maintaining a trough of 31% but indicating ongoing challenges. The company is facing difficult year-over-year comparisons, particularly due to the impact of prior strong product launches, such as the Glow Reviver Lip Oil, and general market demand fluctuations amid promotional and macroeconomic pressures. Additionally, the company has revised its FY27 sales growth estimate downward from 16.8% to 16.6%, citing lower-than-expected margins and inconsistent quarterly sales performance as factors contributing to a negative outlook.
This aggregate rating is based on analysts' research of e.l.f. Beauty and is not a guaranteed prediction by Public.com or investment advice.
e.l.f. Beauty (ELF) Analyst Forecast & Price Prediction
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