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EBAY

eBay (EBAY) Stock Forecast & Price Target

eBay (EBAY) Analyst Ratings

Based on 26 analyst ratings
Buy
Strong Buy 19%
Buy 27%
Hold 46%
Sell 8%
Strong Sell 0%

Bulls say

eBay is well-positioned to continue its successful growth trajectory thanks to its strategic focus on key growth categories, including C2C and recommerce, which have both shown strong growth of over 20% in the most recent quarter. Additionally, the company's expansion into new markets and demographics through its acquisition of Depop and focus on Generation Z and enthusiast buyers through initiatives like eBay Live demonstrate a commitment to staying ahead of industry trends. With strong financials and continued investment in technology, eBay is poised for continued success in the e-commerce market.

Bears say

eBay is facing near-term negative margin impact from its acquisition of Depop, with a 3-4 point headwind to operating income growth and mid-single-digit-point headwind to EPS growth in the third quarter. While its 2025 financials seem strong with $11.1 billion in revenue and 135 million active buyers, eBay's profitability may be impacted in the near future due to its investment in Depop and potential changes in its fees. Additionally, despite strong growth in the second quarter and potential growth opportunities in the future leveraging technology, there are concerns about difficult 2H comparisons and only a slight increase in EBITDA estimates for 2026 and 2027 due to the Depop acquisition.

eBay (EBAY) has been analyzed by 26 analysts, with a consensus rating of Buy. 19% of analysts recommend a Strong Buy, 27% recommend Buy, 46% suggest Holding, 8% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of eBay and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About eBay (EBAY) Forecast

Analysts have given eBay (EBAY) a Buy based on their latest research and market trends.

According to 26 analysts, eBay (EBAY) has a Buy consensus rating as of Aug 29, 2026. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $112.50, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $112.50, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

eBay (EBAY)


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