
DraftKings (DKNG) Stock Forecast & Price Target
DraftKings (DKNG) Analyst Ratings
Bulls say
DraftKings is positioned to benefit from a rapidly expanding North American online gambling market, with modeled U.S. OSB and iGaming opportunities of $40bn+ and $58bn+, plus a $6bn+ Canadian market at 100% legalization. Its strength in app downloads and MAU share, along with a unified “super app” strategy, supports durable customer acquisition and a long-term revenue outlook of $13.0bn to $16.0bn. The 2025 mix of 63% sports, 30% i-gaming, and 7% fantasy/lottery, combined with prediction markets, DKeX ownership, and potential 50% to 85% margins across new layers, underpins a scalable, high-margin growth profile.
Bears say
DraftKings is facing a tougher fundamental setup because the core sports betting and i-gaming businesses may be solid, yet management’s push to invest “meaningfully more” in prediction markets is pulling 2026 EBITDA down to $532M from $719M and well below the $700M-$900M guidance range. The business also remains structurally constrained by dependence on state legalization and market access agreements, limited i-gaming penetration, and weaker long-term monetization versus peers with retail casino databases and stronger liquidity. As a result, rising customer acquisition costs, heavier promotional spend, and the risk of losing share in a concentrated content ecosystem could keep margins under pressure even as revenues grow.
This aggregate rating is based on analysts' research of DraftKings and is not a guaranteed prediction by Public.com or investment advice.
DraftKings (DKNG) Analyst Forecast & Price Prediction
Start investing in DraftKings (DKNG)
Order type
Buy in
Order amount
Est. shares
0 shares
FAQs About DraftKings (DKNG) Forecast
DraftKings (DKNG) Analyst Forecast & Price Prediction
Start investing in DraftKings (DKNG)
Order type
Buy in
Order amount
Est. shares
0 shares