Comcast (CMCSA) Stock Forecast & Price Target

Comcast's positive outlook is supported by its diverse portfolio, encompassing strong performance across its three main business units, particularly in broadband and theme parks. The company is anticipated to improve residential broadband ARPU trends in the latter half of 2026, aided by a simplified pricing plan and effective customer conversions from trial to paid wireless subscriptions. Additionally, the streaming platform Peacock is becoming increasingly scalable and more effectively monetized, which, alongside continued strength from its theme parks, positions Comcast for significant upside potential in the coming years.

The analysis indicates a negative outlook for Comcast's stock due to significant declines in the Content & Experiences segment, where sales fell by 6% year-over-year and adjusted EBITDA dropped by 38%, largely influenced by increased costs and weaker performances in the Studios and Media divisions. Additionally, the domestic video subscriber base decreased by 245,000, compounding pressures as competitive intensity rises in the industry. These fundamental challenges are reflected in a 29% year-to-date stock decline and a concerning forecast of declining average revenue per user (ARPU) and EBITDA facing peak pressure in the near future.