CART Stock Forecast & Price Target

Maplebear, also known as Instacart, is well-positioned for growth, evidenced by its extensive marketplace which delivers to approximately 98% of households in the U.S. and Canada through partnerships with around 1,800 retail partners and 600,000 shoppers. The recent Kroger report highlighted a robust 16% growth in eCommerce, attributed in part to its partnership with Instacart, suggesting a strong demand for digital grocery services that bolster Maplebear's revenue potential. Furthermore, improved gross transaction value (GTV) growth is expected to enhance advertising scalability, solidifying the company's operational leverage and long-term outlook as it taps into valuable consumer behavior data.

Maplebear (Instacart) is experiencing a challenging financial environment, with a notable decline in gross profit per order (GP/order), down 7% year-over-year, in contrast to competing platforms that have reported growth. Additionally, the company's web traffic has shown a concerning trend, declining approximately 14% year-over-year for the third quarter of 2025, indicating potential difficulties in attracting and retaining users. Furthermore, a reduction in advertising revenue forecasts for the second half of 2025 reflects efforts to align growth rates with gross transaction value (GTV), suggesting underlying pressures on revenue generation capabilities.