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BFH
Volume: 743.6K

BFH Stock Forecast & Price Target

BFH Analyst Ratings

Based on 12 analyst ratings
Hold
Strong Buy 33%
Buy 17%
Hold 25%
Sell 17%
Strong Sell 8%

Bulls say

Bread Financial Holdings is a well-positioned financial institution with an expanding product suite and a history of pursuing attractive strategic partnerships. The company's loans have seen sustained improvement in credit metrics, and management has a goal of achieving sustainable high-single-digit percentage growth in receivables and revenues. The management team has a strong focus on diversity and inclusion, employee empowerment, and ethical lending practices, which are key sustainability issues for the company.

Bears say

Bread Financial Holdings is facing significant risks due to its exposure to the retail industry and the overall health of the US consumer. Additionally, the company is facing competition in its Buy Now Pay Later segment, which could negatively impact its profitability targets. While management sees potential for growth and improvements in losses, the company's EPS and ROTCE are highly dependent on economic recovery and its ability to compete in a competitive market.

BFH has been analyzed by 12 analysts, with a consensus rating of Hold. 33% of analysts recommend a Strong Buy, 17% recommend Buy, 25% suggest Holding, 17% advise Selling, and 8% predict a Strong Sell.

This aggregate rating is based on analysts' research of Bread Financial Holdings Inc and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Bread Financial Holdings Inc (BFH) Forecast

Analysts have given BFH a Hold based on their latest research and market trends.

According to 12 analysts, BFH has a Hold consensus rating as of Jun 26, 2026. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $91.67, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $91.67, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Bread Financial Holdings Inc (BFH)

Volume: 743.6K

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