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BFH
Volume: 476.7K

BFH Stock Forecast & Price Target

BFH Analyst Ratings

Based on 13 analyst ratings
Buy
Strong Buy 31%
Buy 23%
Hold 38%
Sell 8%
Strong Sell 0%

Bulls say

Bread Financial Holdings is a well-positioned private-label and co-branded credit card provider with an attractive and expanding product suite, strong track record of pursuing strategic retail partnerships, and a minority stake in spun-off LoyaltyOne. The company's recent spin-off of its loyalty business has streamlined operations and strengthened its Card Services segment, with near to medium term targets including low to mid-single digit percentage loan growth, a CET1 ratio in the 13% to 14% range, positive operating leverage, and progress towards a net loss rate of 6%. The company also plans to continue optimizing its balance sheet, reducing credit losses, and investing in technology and products to support its long-term goal of a mid-20% ROTCE.

Bears say

Bread Financial Holdings is facing several potential risks, including exposure to trends in retail sales and the overall health of the U.S. consumer, as well as competition in the Buy Now Pay Later segment. Additionally, the company's board lacks diversity, with only 28.5% of members being women and 14% being racially diverse. On the positive side, the company has shown strong growth and profitability, as well as a focus on sustainability and ethical lending practices. However, it may face challenges in the future with potential macroeconomic headwinds and a highly competitive market.

BFH has been analyzed by 13 analysts, with a consensus rating of Buy. 31% of analysts recommend a Strong Buy, 23% recommend Buy, 38% suggest Holding, 8% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of Bread Financial Holdings Inc and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Bread Financial Holdings Inc (BFH) Forecast

Analysts have given BFH a Buy based on their latest research and market trends.

According to 13 analysts, BFH has a Buy consensus rating as of Aug 29, 2026. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $109.38, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $109.38, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Bread Financial Holdings Inc (BFH)

Volume: 476.7K

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