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BFH
Volume: 636.96K

BFH Stock Forecast & Price Target

BFH Analyst Ratings

Based on 11 analyst ratings
Hold
Strong Buy 27%
Buy 18%
Hold 27%
Sell 18%
Strong Sell 9%

Bulls say

Bread Financial Holdings is poised for success due to several factors, including their strong partnerships with retailers, the potential for increased credit sales and loan growth, and the company's minority interest in LoyaltyOne. Additionally, the company's conservative estimates and potential for share repurchases and higher discount rates should contribute to positive top-line growth and improved margins. The company's current financials show a strong position, with a growing top-line and solid ROTCE, and with a current price target of $98, there appears to be potential for significant future growth.

Bears say

Bread Financial Holdings is being conservative in their 2026 revenue projections despite strong trends in 2025, and BTIG is projecting above consensus EPS growth for the next few years due to BFH's potential expansion in the point of sale finance space. This could come from a loosening of underwriting standards and increased pricing to gain more customers. Additionally, BFH's risk-adjusted margins are expected to expand as their spending and lending volume increases.

BFH has been analyzed by 11 analysts, with a consensus rating of Hold. 27% of analysts recommend a Strong Buy, 18% recommend Buy, 27% suggest Holding, 18% advise Selling, and 9% predict a Strong Sell.

This aggregate rating is based on analysts' research of Bread Financial Holdings Inc and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Bread Financial Holdings Inc (BFH) Forecast

Analysts have given BFH a Hold based on their latest research and market trends.

According to 11 analysts, BFH has a Hold consensus rating as of May 15, 2026. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $86.45, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $86.45, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Bread Financial Holdings Inc (BFH)

Volume: 636.96K

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