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AMZN
Volume: 40.36M

Amazon (AMZN) Stock Forecast & Price Target

Amazon (AMZN) Analyst Ratings

Based on 44 analyst ratings
Buy
Strong Buy 48%
Buy 50%
Hold 2%
Sell 0%
Strong Sell 0%

Bulls say

Amazon.com stands out as a leader in the online retail space, with retail-related revenue constituting approximately 74% of total sales, while Amazon Web Services (AWS) accounts for 17% of revenue and is projected to experience robust year-over-year growth of 22%. The company's strategic expansion in AWS capacity, which has already doubled since 2022 and is expected to double again by 2027, positions it well to capture increasing demand in the AI sector and sustain growth rates of 20% or more into the future. Additionally, the international revenue segments contribute 22% of total revenues, with strong performances in key markets such as Germany, the United Kingdom, and Japan, further bolstering Amazon's overall financial outlook.

Bears say

The financial analysis highlights several fundamental risks associated with Amazon.com's stock, including potential market share losses in an increasingly competitive eCommerce landscape and challenges from brick-and-mortar retailers leveraging competitive pricing strategies and shipping options. Additionally, the company's continuing investment in digital products and capabilities may not yield effective results, potentially impacting overall margins and profitability in the long term. Lastly, macroeconomic uncertainties and adverse foreign exchange movements could further strain Amazon's financial performance, contributing to a negative outlook on its stock.

Amazon (AMZN) has been analyzed by 44 analysts, with a consensus rating of Buy. 48% of analysts recommend a Strong Buy, 50% recommend Buy, 2% suggest Holding, 0% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of Amazon and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Amazon (AMZN) Forecast

Analysts have given Amazon (AMZN) a Buy based on their latest research and market trends.

According to 44 analysts, Amazon (AMZN) has a Buy consensus rating as of Jan 28, 2026. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $289.20, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $289.20, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Amazon (AMZN)

Volume: 40.36M

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