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AMZN
Volume: 27.81M

Amazon (AMZN) Stock Forecast & Price Target

Amazon (AMZN) Analyst Ratings

Based on 41 analyst ratings
Buy
Strong Buy 46%
Buy 49%
Hold 5%
Sell 0%
Strong Sell 0%

Bulls say

Amazon.com continues to demonstrate a strong financial outlook, with retail-related revenue accounting for approximately 74% of total revenue, underscoring its dominance as a leading online retailer. Notably, Amazon Web Services (AWS) is expected to experience accelerated growth, with projected revenue increases of 26% in 2026 and 29% in 2027, driven by advancements such as in-house chip technology and integration with global communication networks. The company's international segments, particularly in Germany, the United Kingdom, and Japan, contribute significantly to its revenue diversification, representing 22% of total revenue and enhancing Amazon's overall market position.

Bears say

Amazon.com faces several fundamental challenges that contribute to a negative outlook on its stock. These challenges include potential market share losses due to heightened competition in eCommerce and from brick-and-mortar retailers, which have adopted price-matching and free shipping strategies. Additionally, ongoing investment spending impacts margins, and inventory inefficiencies from increased sales of third-party products could strain working capital, exacerbated by adverse foreign exchange movements in a weaker macroeconomic environment.

Amazon (AMZN) has been analyzed by 41 analysts, with a consensus rating of Buy. 46% of analysts recommend a Strong Buy, 49% recommend Buy, 5% suggest Holding, 0% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of Amazon and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Amazon (AMZN) Forecast

Analysts have given Amazon (AMZN) a Buy based on their latest research and market trends.

According to 41 analysts, Amazon (AMZN) has a Buy consensus rating as of Apr 23, 2026. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $286.80, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $286.80, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Amazon (AMZN)

Volume: 27.81M

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