Americas

Europe

Greater China

Japan

Rest of Asia Pacific

Net Sales by Geography

Revenue segments as reported by the company.

iPhone

iPad

Services

Other

Revenue Segments

Gross Profit, Operating Income, and Net Income as a percentage of Revenue

Gross Margin

Operating Margin

Profit Margin

Margins

An operating expense is an expense a business incurs through its normal business operations. Often abbreviated as OPEX.

SG&A

Operating Expenses

Year over year growth in Revenue and Operating Expenses.

Revenue Y/Y

OpEx Y/Y

Growth

Shares outstanding refer to a company's stock currently held by all its shareholders, including share blocks held by institutional investors and restricted shares owned by the company's officers and insiders.

Outstanding Shares

Market Cap

Also known as Price/Sales Ratio. Calculated using Average market cap for the quarter / Annualized quarterly revenue.

Revenue Multiple

Apple

Apple Music is a music and video streaming service developed by Apple Inc. Users select music to stream to their device on-demand, or they can listen to existing, curated playlists. The service also includes the Internet radio station Beats 1, that broadcasts live to over 100 countries 24 hours a day. The service was announced on June 8, 2015, and launched on June 30, 2015 in over 100 countries worldwide. New subscribers get a three-month free trial period before the service becomes paid-only.

Apple Music

Apple Watch is a line of smartwatches designed, developed, and marketed by Apple Inc. It incorporates fitness tracking and health-oriented capabilities with integration with iOS and other Apple products and services.

Apple Watch

Apple TV is a digital media player and microconsole developed and sold by Apple Inc. It is a small network appliance and entertainment device that can receive digital data from a number of sources and stream it to a capable television.

Apple TV

Beats by Dr. Dre (Beats) is a leading audio brand founded in 2006 by Dr. Dre and Jimmy Iovine. Through its family of premium consumer headphones, earphones and speakers, Beats has introduced an entirely new generation to the possibilities of premium sound entertainment. The brand’s continued success helps bring the energy, emotion and excitement of playback in the recording studio back to the listening experience for music lovers worldwide. Beats was acquired by Apple Inc. in July 2014.

Beats by Dre

Shazam Entertainment Ltd. is a British app development company that created an app that can identify music, movies, advertising, and television shows, based on a short sample played and using the microphone on the device. On December 11, 2017, the company was bought by Apple Inc.The software is available for Android, macOS, iOS, watchOS and tvOS. Shazam Entertainment Limited was founded in 1999 by Chris Barton, Philip Inghelbrecht, Avery Wang, and Dhiraj Mukherjee.

Shazam

Apple, Inc. engages in the design, manufacture, and sale of smartphones, personal computers, tablets, wearables and accessories, and other varieties of related services. It operates through the following geographical segments: Americas, Europe, Greater China, Japan, and Rest of Asia Pacific. The Americas segment includes North and South America. The Europe segment consists of European countries, as well as India, the Middle East, and Africa. The Greater China segment comprises China, Hong Kong, and Taiwan. The Rest of Asia Pacific segment includes Australia and Asian countries. Its products and services include iPhone, Mac, iPad, AirPods, Apple TV, Apple Watch, Beats products, AppleCare, iCloud, digital content stores, streaming, and licensing services. The company was founded by Steven Paul Jobs, Ronald Gerald Wayne, and Stephen G. Wozniak in April 1976 and is headquartered in Cupertino, CA.

Earnings data Q2 2021

Earnings data Q3 2021

Earnings data Q4 2021

Earnings data Q1 2022

Earnings data Q2 2022

Earnings data Q3 2022

Earnings data Q4 2022

Earnings data Q1 2023

Earnings data Q2 2023

Earnings data Q3 2023

Earnings data Q4 2023

Earnings data Q1 2024

Earnings data Q2 2024

Earnings data Q3 2024

Earnings data Q4 2024

Earnings data Q1 2025

Apple reports record revenue, Services shine amidst challenges and opportunities

Apple's Q1 2023 performance was marked by record revenue, strong Services growth, and challenges in iPhone and Mac sales.
The company's commitment to innovation, customer loyalty, and market expansion positions it well for future growth.
Despite industry challenges, Apple's strategic focus on premium products, services, and emerging markets presents significant opportunities.

Apple reports record revenue in Q2 2023, eyes growth opportunities

Apple's Q2 2023 performance was driven by record revenue, strong Services, and iPhone sales, despite challenges in Mac and iPad segments.
The company's focus on customer satisfaction, innovation, and growth in emerging markets presents opportunities for future expansion.
Investors are monitoring Apple's growth rates closely, while the company remains optimistic about its outlook and opportunities for improvement.
Overall, Apple's performance in Q2 sets a positive tone for the June quarter, with stable gross margins and potential for growth in various segments.

Apple beats Q3 revenue expectations, eyes growth in India and AI innovation

Apple's Q3 performance exceeded expectations, driven by strong iPhone sales and record Services revenue. Challenges include anticipated revenue declines in Mac and iPad segments. Opportunities in expanding markets like India and leveraging AI for innovation.

Apple reports record Q4 earnings, eyes growth in innovation

Apple's Q4 2023 performance showcased strong revenue and profitability, driven by iPhone and Services growth.
While facing challenges in Mac and iPad revenue, Apple's focus on sustainability and innovation positions it for future success.
Opportunities lie in continued growth across product lines, technological advancements, and operational enhancements.
Overall, Apple's strategic focus on revenue diversification, sustainability, and innovation sets a solid foundation for future growth.

Apple reports record Q1 earnings, eyes growth in enterprise and China

Apple delivered a strong financial performance in Q1 2024, driven by robust iPhone sales, record services revenue, and margin expansion.
While facing challenges in certain product segments and short-term disruptions, Apple remains optimistic about growth opportunities in emerging markets and enterprise.
The company's commitment to innovation, environmental sustainability, and social impact underpins its strong brand image and customer loyalty.
With a focus on generative AI, maintaining investment levels, and expanding into new markets, Apple aims to sustain growth and profitability in the long term.

Apple reports Q2 revenue growth, faces iPhone challenges, eyes opportunities

Apple's Q2 2024 performance showcased strong revenue and EPS records, with notable growth in Services.
While facing challenges in iPhone and iPad revenue, Apple's focus on sustainability and innovation remains strong.
Opportunities in generative AI, emerging markets, and enterprise applications position Apple for future growth.
Strategies to address challenges and capitalize on strengths will be crucial for Apple's continued success in the market.

Apple reports record Q3 revenue, Services shine amid product challenges

Apple delivered a strong performance in Q3 2024, achieving record revenues and EPS, with notable growth in Services and select product categories. The company's commitment to innovation, privacy, and global expansion underpins its strategic direction.
While facing challenges in certain product segments, Apple's strengths in Services, brand reputation, and shareholder returns position it well for future opportunities. Balancing growth, innovation, and operational excellence will be key to navigating potential risks.
Overall, Apple's Q3 performance reflects a mix of successes and challenges, highlighting the need for continued strategic focus on product innovation, market expansion, and sustainable practices to drive long-term value for shareholders and customers.

Apple posts record Q4 revenue, Services shine amid challenges

Apple's Q4 2024 earnings reflect a robust performance driven by record revenue and strong growth in key product segments.
While facing challenges in certain areas, Apple's strategic strengths in Services, innovation, and content offerings position the company well for future growth.
Opportunities lie in expanding services, leveraging Apple Intelligence features, and tapping into emerging markets for sustained revenue growth.

Revenue

Cost of revenue

Gross profit

Operating expenses

Operating income

EBITDA

Net income

Earnings per share

Total assets

Current assets

Cash & equivalents

Receivables

Inventory

Non-current assets

Net PPE

Intangibles

Total liabilities

Current liabilities

Short term debt

Income tax payable

Non-current liabilities

Long-term debt

Total equity

Stockholders equity

Minority interest

Total liabilities & equity

Total debt

Net debt

Book value per share

Cash from operations

Funds from operations

Change in working capital

Cash from investing

Capital expenditure

Purchase/sale of investments

Purchase/sale of business

Other sources

Cash from financing

Change in stock

Change in debt

Cash dividends paid

Cash from other sources

Net change in cash

Free cash flow

Apple announced Thursday it is lowering CEO Tim Cook's annual compensation by more than 40% in 2023, after the billionaire recommended the dock in pay and analysts argued his ballooning compensation package didn't make sense for investors.

Apple Slashes CEO Tim Cook's Compensation By Over 40%—After Billionaire Requested Pay Cut

‘Target compensation' for CEO down from $99.4m in 2022 to an expected $49m for the current year

Apple's Tim Cook to take 50% pay hit after shareholder feedback

Kraft Heinz

Snowflake

Even the world's greatest investors are wrong from time to time.

3 Warren Buffett Stocks to Avoid Like the Plague in 2023

Apple chief executive Tim Cook is to take a pay cut of more than 40% after shareholders turned on the size of his awards last year.

Apple boss Tim Cook asks for 40% pay cut after investor backlash

Apple chief executive officer Tim Cook is facing a pay cut of 40% through a reduction to his share-based bonus or “equity reward value”. Cook, who has worked for Apple for 24 years and headed the company for eleven, will get a base salary of US$3mln - which has been unchanged since 2016.

Apple boss's pay tumbles with iPhone maker's share price

Apple Chief Executive Tim Cook's pay package will be set 40% lower than the prior year and will depend more on stock performance.

Apple CEO's pay depends on stock performance in 2023

Amazon

Broadcom

Alphabet

JPMorgan Chase & Co

Merck

Oracle

Tesla

Exxon Mobil

Last year was a volatile one for the equity market, with rising interest rates, record high inflation and geopolitical tensions triggering broad-based sell-offs.

The 5 Best- and Worst-Performing Mega-Cap Stocks in Q4 2022

If the shareholders agree, Cook will have a lower stock compensation.

Apple CEO Tim Cook Could Take 40% Pay Cut in 2023

The iPhone maker said in a filing that Mr. Cook recommended the reduction

Apple Chief Tim Cook to Take a 40% Pay Cut This Year

Apple Inc Chief Executive Tim Cook's pay package for the fiscal 2023 year is expected to be smaller than last year and depend more on how well the iPhone maker's shares perform relative to market peers, regulatory filings showed.

Apple CEO Cook's pay more dependent on stock performance in 2023

Apple CEO Tim Cook will receive a pay cut in 2023, targeting $49 million in total compensation, the company said in an SEC filing.

Apple CEO Tim Cook requests and receives a 40% pay cut after shareholder vote

According to a filing, the Apple CEO requested that the board lower his pay after pushback for a previous pay package totaling nearly $99 million.

Tim Cook's pay is falling 40% this year – but he's cool with it

Apple Inc. Chief Executive Tim Cook is taking a substantial pay cut in 2023 — by about half, to $49 million — following investor criticism and a request by Cook himself.

Tim Cook asked Apple to cut his pay after making nearly $100 million last year

Apple CEO Tim Cook came close to $100 million in total compensation for the second straight year, taking home $99.4 million in fiscal 2022, according to a proxy statement filed with the SEC.

Apple CEO Tim Cook Again Nears $100 Million Annual Pay In Fiscal 2022 But Reveals Plan To Slash Pay 40% This Year After Shareholder Pushback

AAPL may have perfected the strategy of complying with regulators, while discouraging the migration of applications and payments from its platform. The same has been observed in the Self-Service Repair Program, which proved to be oddly complicated and impractical against AAPL's ethos of the simple and user-friendly.

Apple: How A Mandated Third-Party App Store Could Impact Growth

Most of big tech has taken a beating. But this stock's sell-off might have gone too far.

Why Apple Is My Favorite Big Tech Stock Right Now

Dell Technologies

Lenovo Group Ltd

Macroeconomic headwinds, tepid consumer demand for PCs and high inventory levels induces the steepest personal computer shipment decline in years in the fourth quarter, according to Gartner.

PC Shipments Crashes in Q4 on Weak Demand, Macroeconomic Woes

Among the sub-sectors of the stock market that's been hit the hardest in 2022, growth certainly leads the pack. Investors who sought out high-growth stocks last year are now focusing on companies with durable competitive advantages, defensive business models, and cash-flow-generating businesses.

3 High-Growth Stocks to Buy Before They Take Off in 2023

Apple's ATT policy has a $10 billion impact on Meta's business and now Apple is coming after Mark Zuckerberg's metaverse vision.

The Apple and Meta Battle Is Moving to the Metaverse

Apple stock stumbled last year amid a broader market sell-off, but some exciting developments are likely in 2023.

3 Reasons to Buy Apple Stock in 2023

Apple will soon provide more information about its removal of apps from its App Store. Apple told investors that its Transparency Report will include information about the legal basis for countries' requests for it to remove apps, The Financial Times (FT) reported Wednesday (Jan. 11).

Apple to Provide Information About Legal Basis for App Removals

The MacBook Pro could sport a touchscreen by 2025.

Apple May Add Touchscreens to Macs, Report Says

Apple is working on a MacBook Pro with a touch screen, even though the company long stuck to the idea that they didn't suit its laptops.

Apple is reportedly working on touch screen Macs, which Steve Jobs once called 'ergonomically terrible'

Apple Inc. AAPL, +2.11% is working on making touch-screen Macs that could roll out in 2025, Bloomberg reported on Wednesday, citing sources familiar with the matter. Under those plans, which could still change, such a rollout could come as part of a bigger update to the MacBook Pro, according to Bloomberg, which noted that Macs have brought in more sales for Apple than iPads over the past several years.

Apple could bring once-abhorred touchscreens to computers in 2025: report

The move, if it were to happen, would mark a significant reversal for Apple, which has said for years that touchscreen laptops are ergonomically inferior.

News for Apple Stock (AAPL)